But I keep seeing copywriters told to send letters, ad changes, etc., on spec, and then hope that the client likes it enough to say "Yes! I will pay you to use this that you've already handed over to me!"
Yes, girls have premarital sex anyway. And often still get married. But what's the ratio?
In the same vein, I'm sure some people might pay for the copy you wave at them, but aren't the chances good they'll take it and run?
Have you done this? How has it worked out? Am I missing something entirely?