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What's the best work strategy for a copywriter to be synergistic with the graphic designer

by lottorevenues
3 replies
So this is like a chicken and egg question.

Who comes first?

the copywriter or the designer for a killer landing page?

What is the best approach for a killer synergy,

it's a general question of the optimal work strategy to get the best result.

thanks!
Derrick
#copywriter #designer #graphic #strategy #synergistic #work
  • Profile picture of the author JohnRussell
    Hire the copywriter first and if you have any money left over then hire a graphics guy.
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  • Profile picture of the author Bill Jeffels
    Copy comes first. It's the words that are going to get someone to put their Email in the box.

    The words that tell them what their going to get. How great their life is going to be after giving away their precious Email.

    After that is when you give it to the designer and he throws in some palm trees, beaches and a Mercedes SLS AMG 6.3 Liter V8.

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  • Profile picture of the author sethczerepak
    Copy. Any designer who really "gets" marketing knows that the design creates the "eye trail" for the copy. With no copy, you've got no eye trail...then you're just making art.
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