A growing industry in the USA

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According to CBS News, marijuana is projected to grow from a $2.5 billion/yr industry to $10 billion in the next few years in the USA. Has anyone been approached to write for clients in this business?
#copywriting #growing #industry #usa
  • Very interesting, if you should encounter ''inspiration probs'' you can always read some ''high'' quality information (what's in a word ) in a book by Ed Rosenthal or on his blog.
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  • Heh. Hadn't considered it before, but probably should. SF bay area, and all...
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    • I know one copywriter who's done a few projects in that market. We talked a few days ago about one of his clients who has several information products about setting up legal grow operations (everything from the permitting and licensing process to how to actually grow the stuff), and is apparently doing insane numbers primarily through forum marketing.

      He said there's definitely a good buck in the niche, but even now, you have to have all your legal ducks in a row, disclaimers up the wa-zoo, and a way to get quality traffic, which apparently isn't as easy to come by due to the controversial nature of the market in general.

      Still, as the market grows, the need for strong copywriting is definitely going to be there and there will be A LOT of money to be made.
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  • Thanks for the feedback. Some are saying the demand right now is off the charts, and they can barely keep up. Colorado has blown their expected revenue out of the water, for example.
    If You Support Legal Marijuana, Memorize These 13 Stats

    So they don't need help selling the main product. Warrior Iamnameless said, though, that there might be opportunity in "nutrients, events, tents, and lighting."
    http://www.warriorforum.com/offline-...usinesses.html

    The number of states legalizing it will fall like dominoes very quickly.
    http://www.huffingtonpost.com/2014/0...n_5162737.html
  • It seems like the best weed-related copywriting markets would be for stuff like grow-kits and "how to grow your own weed" info products.

    As for marijuana itself, I suspect that in most places where it's legal, it'll just be sold like cigarettes in stores.
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    • Vaporizers, man.

      Discrete, low odor, no smoke, no combustion and it makes your weed last longer ... wave of the future, baby.
  • I did some direct mailers for a client in California a few years ago. Nailing the subculture's language and values seems to be a big deal in that niche.
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    A growing industry in the USA

    According to CBS News, marijuana is projected to grow from a $2.5 billion/yr industry to $10 billion in the next few years in the USA. Has anyone been approached to write for clients in this business?