Good WSO Titles

9 years ago

I dont think there are are specific stats on this.

use some curiosity and specific benefits.

example: $547.67 in a day with this weird system

include these elements:
the right appeal
curiosity
something new
quick and easy
breaking news

The key thing is getting the right appeal.
certain topics are really hot, some teespring stuff, facebook stuff etc.
hit on one of those in your headline and you're gonna rock regardless.

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blueclcl

9 years ago

I think the ones that provide some kind of curiosity for the reader works well, and also some with a bit of humour.

I would also say a title that has a time scale on it could work well ( prise rises in 12 hours ect )

regards

blueclcl

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JosephTate

Banned 9 years ago

Thanks for your precious input!

Thanks

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globalexperts

9 years ago

Originally Posted by JosephTate

Hi all, Does anyone know what kind of WSO title will get a lot of views? I have looked but cannot seem to gauge from the WSO section.

Try to start with a question and provide quantitative details (e.g. increase income by 200%).

Thanks

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shawnlebrun

9 years ago

Your WSO title is simply a great, eye catching headline. What's your target market's biggest problem... try addressing that and offer up a solution.

Go to Google and type in your niche keywords... and see what comes up in both the organic search side and Adwords side... and see what really stands out to you.

go to Amazon.com and check out the best selling books in the niche you're selling... and see if you can use those titles to create a WSO title.

For example, you can find 2 best selling book titles and probably mesh them together to create a great WSO title.

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wordwizard

9 years ago

Originally Posted by shawnlebrun

Your WSO title is simply a great, eye catching headline. What's your target market's biggest problem... try addressing that and offer up a solution.

Go to Google and type in your niche keywords... and see what comes up in both the organic search side and Adwords side... and see what really stands out to you.

go to Amazon.com and check out the best selling books in the niche you're selling... and see if you can use those titles to create a WSO title.

For example, you can find 2 best selling book titles and probably mesh them together to create a great WSO title.

Great advice, Shawn! I love the last one especially! Gotta try that one

Thanks!

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Alex Cohen

9 years ago

Originally Posted by JosephTate

Hi all, Does anyone know what kind of WSO title will get a lot of views? I have looked but cannot seem to gauge from the WSO section.

Adam Libman wrote an excellent report on the subject which War Room members can download for free here...

http://www.warriorforum.com/war-room...5-get-now.html

Alex

Thanks

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lotsofsnow

9 years ago

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GlenH 9 years ago

I'd be staying away from typical titles like..." Make $xxxx a month doing whatever"....

Change is in the wind when it comes to using those types of WSO thread titles
- Thanks
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Alex Cohen

9 years ago

Originally Posted by hpgoodboy

The title is but one element.

Actually you can have a title that is not perfect and still make 1,000+ sales within a few days:

Here is one WSO that was released on 5/11/2014 and had 500+ sales within 3 days and has now over 1,000 sales.

"WSOTD [ENDORSED BY ERICA STONE] Easy Amazon Product Reviews! Perfect Post for WP! Save Hours of Time"

The secret to it's success is not the title but the the offer. It's a free WP plugin targeting Amazon affiliates and 40% of the people who downloaded the free version then decided to go with the upgrade.

The WSOTD endorsement came after it already "sold" 500+ copies.

The likely reason why this WSO is successful:
It offers to fulfill a need that a huge market has and it does so with a free offer"

"Must Have for All Amazon Affiliates".

That is the headline but not the title.

And actually the majority of the traffic does nowadays does not come organically through the forum. That means the title of the WSO is less important anyhow.

People read copy when the headline grabs their attention and compels them to read on.

The headline is IMPORTANT. Very IMPORTANT.

(basic copywriting 101)

Alex

Thanks

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lotsofsnow

9 years ago

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Alex Cohen

9 years ago

Originally Posted by hpgoodboy

You are correct. No argument here. I was talking about the title, the thread title. That title serves as a headline for organic forum traffic but for email traffic it's merely some kind of sub head.

The thread title performs the same function as a headline. People will not open up the thread unless the title gets their attention.

Alex

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shawnlebrun 9 years ago

Originally Posted by Alex Cohen

The thread title performs the same function as a headline. People will not open up the thread unless the title gets their attention.

Alex

Bingo.

WSO title thread = headline.
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The Copy Nazi

Banned 9 years ago

Originally Posted by Alex Cohen

The thread title performs the same function as a headline. People will not open up the thread unless the title gets their attention.

Alex

Not necessarily so. If the WSO crowd see its an offer from someone like Munch or Icun - they'll snap it up regardless of the thread title. Reputation counts for a lot on this forum.

When we put together a product called "WSO Rainman" some time back my JV partner crunched the stats on everything.

He found that generally the WSO crowd were looking for systems - "done for you" ways of making money online.

They were attracted to headlines/titles like "How I made X-Million dollars overnight with my Facebook friends system - and you can too".

When we looked at this (it may have changed) we found that the type of content Warriors want in order of preference was -

a system
a method
a secret
a blueprint
coaching
a package
training
a report
a strategy
tactics
case study

And the biggest surprise was that the average price paid for a WSO was around $34 - putting paid to the generally accepted opinion that the WSO crowd are a bunch of cheapskates who won't spend more than $7.

But... it's still a cesspit of scams.

p.s. betcha someone creates a thread title using all those words -

"A million dollar money-making system method secret blueprint coaching package and training report with strategy and tactics case study"

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shawnlebrun

9 years ago

Originally Posted by The Copy Nazi

Not necessarily so. If the WSO crowd see its an offer from someone like Munch or Icun - they'll snap it up regardless of the thread title. Reputation counts for a lot on this forum.

When we put together a product called "WSO Rainman" some time back my JV partner crunched the stats on everything.

He found that generally the WSO crowd were looking for systems - "done for you" ways of making money online.

They were attracted to headlines/titles like "How I made X-Million dollars overnight with my Facebook friends system - and you can too".

When we looked at this (it may have changed) we found that the type of content Warriors want in order of preference was -

a system
a method
a secret
a blueprint
coaching
a package
training
a report
a strategy
tactics
case study

And the biggest surprise was that the average price paid for a WSO was around $34 - putting paid to the generally accepted opinion that the WSO crowd are a bunch of cheapskates who won't spend more than $7.

But... it's still a cesspit of scams.

p.s. betcha someone creates a thread title using all those words -

"A million dollar money-making system method secret blueprint coaching package and training report with strategy and tactics case study"

Good point.... WHO is selling can often be THE deciding factor for a prospect... and won't need much of a headline at all.

That kinda goes hand in hand with what Ryan Lee wrote about today...

The Power of Being “Understated” | Ryan Lee | Continuity Income | Internet Marketing

I hope it's okay to post that... because it does have a lot to do with what you mentioned... those who are well known don't need as promising headlines as a cold prospect.

We see that with some of Frank Kern's email subject lines (Hey.... or Dude!)

Once your market knows, likes, and trusts you... you don't need as detailed and specific headlines as someone who doesn't know you.

Thanks

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Alex Cohen

9 years ago

Originally Posted by The Copy Nazi

Not necessarily so. If the WSO crowd see its an offer from someone like Munch or Icun - they'll snap it up regardless of the thread title. Reputation counts for a lot on this forum.

You bring up a good point... WSO's are a lot like emails in that respect.

Most people look at the from field of an email before they read the subject line.

Alex

Thanks
1 reply

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TiffLee

9 years ago

Originally Posted by Alex Cohen

You bring up a good point... WSO's are a lot like emails in that respect.

Most people look at the from field of an email before they read the subject line.

Alex

I was just going to say the same thing.

... if I were attempting to craft a WSO title, the first thing I'd do is take a look at some e-mail subject line swipes.

Thanks

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JosephTate

Banned 9 years ago

Originally Posted by The Copy Nazi

Not necessarily so. If the WSO crowd see its an offer from someone like Munch or Icun - they'll snap it up regardless of the thread title. Reputation counts for a lot on this forum.

When we put together a product called "WSO Rainman" some time back my JV partner crunched the stats on everything.

He found that generally the WSO crowd were looking for systems - "done for you" ways of making money online.

They were attracted to headlines/titles like "How I made X-Million dollars overnight with my Facebook friends system - and you can too".

When we looked at this (it may have changed) we found that the type of content Warriors want in order of preference was -

a system
a method
a secret
a blueprint
coaching
a package
training
a report
a strategy
tactics
case study

And the biggest surprise was that the average price paid for a WSO was around $34 - putting paid to the generally accepted opinion that the WSO crowd are a bunch of cheapskates who won't spend more than $7.

But... it's still a cesspit of scams.

p.s. betcha someone creates a thread title using all those words -

"A million dollar money-making system method secret blueprint coaching package and training report with strategy and tactics case study"

Thanks, this was exactly what I was looking for!

Thanks
1 reply

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wordwizard

9 years ago

Originally Posted by The Copy Nazi

Not necessarily so. If the WSO crowd see its an offer from someone like Munch or Icun - they'll snap it up regardless of the thread title. Reputation counts for a lot on this forum.

When we put together a product called "WSO Rainman" some time back my JV partner crunched the stats on everything.

He found that generally the WSO crowd were looking for systems - "done for you" ways of making money online.

They were attracted to headlines/titles like "How I made X-Million dollars overnight with my Facebook friends system - and you can too".

When we looked at this (it may have changed) we found that the type of content Warriors want in order of preference was -

a system
a method
a secret
a blueprint
coaching
a package
training
a report
a strategy
tactics
case study

And the biggest surprise was that the average price paid for a WSO was around $34 - putting paid to the generally accepted opinion that the WSO crowd are a bunch of cheapskates who won't spend more than $7.

But... it's still a cesspit of scams.

p.s. betcha someone creates a thread title using all those words -

"A million dollar money-making system method secret blueprint coaching package and training report with strategy and tactics case study"

This is great info! Thanks so much, Copy Nazi. It just helped me decide
WHICH project to go with for my next WSO

Originally Posted by Alex Cohen

You bring up a good point... WSO's are a lot like emails in that respect.

Most people look at the from field of an email before they read the subject line.

Alex

So true! There's just so much stuff it's hard to sort through it without a guiding principle like that... Which doesn't mean I don't ever look at the headlines - I do, both in WSO's and my email, but it sure helps if it's by someone whose previous products I liked.

Note:

One additional thing about headlines... I find that if I hover over the headline, I get quite a bit from the start of the WSO, so having a headline INSIDE the WSO that complements the subject line and delivers more appealing info, that can be very helpful. It sure makes me check out WSOs that I otherwise wouldn't have.

Thanks

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Good WSO Titles

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