Question for my copywriting homies

by 1 replies
2
Hey y'all

Very quick question on writing sales letter copy...

Do OTO and Downsell letters follow the same format as front end sales letters?

Cheers
#copywriting #copywriting #homies #question
  • Think about it for a moment.

    The heavy lifting has been done... the prospect is now a buyer.

    His resistance is low, and his excitement is high.

    So what do YOU think... do you need the same level of persuasion to make the additional sale?

    Alex
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