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Need Help With Pricing Page, Please!!

by DocVogel
14 replies
Hi Warriors,

Can you take a look at the pricing page of my sales site, and give me any recommendations on why I'm not getting any sales?? People are clicking through from the landing page to the pricing page, but again there are ZERO sales. Is it the price, the button, the layout, etc. etc.? My keywords are very targeted, and I've already lowered the price twice.

Malungai Life Oil (Moringa) - The New Fountain of Youth!

Thanks for any recommendations!!

Doc
#page #pricing
  • Profile picture of the author Alexa Smith
    Banned
    Originally Posted by DocVogel View Post

    Can you take a look at the pricing page of my sales site, and give me any recommendations on why I'm not getting any sales??
    My guess is that the cancer-curing claim will alienate and lose most of the potential customers. People don't want to buy from people they don't trust.

    (Taking a bit of a chance, using Blogger, for that site, aren't you?! ).

    Originally Posted by DocVogel View Post

    Is it the price, the button, the layout, etc. etc.? My keywords are very targeted, and I've already lowered the price twice.
    My guess is that the price doesn't have much to do with it. It's common for people to look at the payment page and still not buy. (Please excuse my commenting that in my case, seeing your sales page, I'd probably look at the order page thinking something like "PayPal can't be dealing with this, surely?" Discovering out of curiosity what the payment processor is can actually be quite a common reason for looking beyond the sales page, I think).
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  • Profile picture of the author drewfioravanti
    Because no one believes your claims.
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  • Profile picture of the author JohnRyserson
    Banned
    You should invest in getting your own domain name and website and move away from Blogger.

    A Blogspot blog isn't good if you're trying to run a legitmate internet business.

    Also, to echo what others have said your claims are a little unbelievable.

    You have no proof there to back them up.

    Can you add in some video testimonials of satisfied customers? Maybe a link to an independent study performed on this compound that verifies some of your claims?

    Right now it doesn't seem too legit.
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    • Profile picture of the author marciayudkin
      Why don't you post the landing page? The problem has to be there, because there's next to no content on your catalog page and no reason at all to believe that your product isn't a scam.

      Marcia Yudkin
      Signature
      Check out Marcia Yudkin's No-Hype Marketing Academy for courses on copywriting, publicity, infomarketing, marketing plans, naming, and branding - not to mention the popular "Marketing for Introverts" course.
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  • Profile picture of the author The Copy Nazi
    Banned
    Dude...for starters none of us know what Mulungai Juice is. Apart from your corny claim - "the fountain of youth!"

    Kick Cancer to the curb and feel great!

    Mate that had me laughing out loud. You mean all I gotta do is guzzle this stuff and I'll be cured? I can't wait to get started on my own fountain of youth!
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    • Profile picture of the author RickDuris
      Originally Posted by The Copy Nazi View Post

      Dude...for starters none of us know what Mulungai Juice is. Apart from your corny claim - "the fountain of youth!"

      Kick Cancer to the curb and feel great!

      Mate that had me laughing out loud. You mean all I gotta do is guzzle this stuff and I'll be cured? I can't wait to get started on my own fountain of youth!
      Might want to read the packaging. "No Therapeutic Benefits". It doesn't do anything.
      Signature
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      • Profile picture of the author DocVogel
        Okay, I took the cancer language out due to all of your suggestions. However, there are a ton of people in the Philippines with cancer who are having incredible results using this stuff (my nephew with Leukemia included...who is still recovering at Children's Hospital Los Angeles but is doing extremely better). How can I best leverage these results without making it seem like snake oil?? I like the video testimonial idea though! The product is very expensive in Manila, so I wanted to price it appropriately here as well.

        Most of the Moringa products on the market are a lot cheaper than this one, but don't do 1/2 the things that they say.

        Breaking into a new market is really tough...this product is currently not sold in the U.S.

        Thanks again for the help!
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        • Profile picture of the author marciayudkin
          How can I best leverage these results without making it seem like snake oil??
          It's not just a matter of believability. There are laws in the US about what you can claim and cannot claim when it comes to health. You'd better educate yourself about those laws or get professional help from someone who understands the rules.

          Marcia Yudkin
          Signature
          Check out Marcia Yudkin's No-Hype Marketing Academy for courses on copywriting, publicity, infomarketing, marketing plans, naming, and branding - not to mention the popular "Marketing for Introverts" course.
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        • Profile picture of the author RickDuris
          Originally Posted by DocVogel View Post

          How can I best leverage these results without making it seem like snake oil?
          Snake oil actually has more benefits. It has EPA and DHA essential fatty acids. With clinically-proven benefits.
          Signature
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      • Profile picture of the author The Copy Nazi
        Banned
        Originally Posted by RickDuris View Post

        Might want to read the packaging. "No Therapeutic Benefits". It doesn't do anything.
        It actually says "No Approved Therapeutic Claims" :p underneath the tag "Boost your immune system & feel great!"
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  • Profile picture of the author The Copy Nazi
    Banned
    10 Great Snake-Oil Gadgets | Gadget Lab | WIRED


    I particularly like the "Beech Knob".
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    • Profile picture of the author GlenH
      The 'price' issue is these least of your problems...

      There's no information at all on that page. It's basically a 'checkout page'

      I mean.....what is the stuff?.....why is so good?......what does it do for me?.....why should I believe anything your say?

      Plus there are a dozen other questions any prospective purchaser would want answers to.

      The fact that you don't answer any of the basics questions about the product on that page, might just be one reason why you're getting zero sales.
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  • Profile picture of the author jjosephs
    Mulungai Oil improvd my speling and rescud my marage.
    Signature
    Marketing for ACTION & REACTION.
    Roll Out "The Cannon"
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    • Profile picture of the author DocVogel
      Ha!! Thanks for all of the great tips warriors! After just 2 hours of making those first few changes to the pricing page, I made my very first sale (from one of my Bing ads). WOO HOO!!!

      That's why I'm so glad to be part of this forum...I can always count on at least one or two golden nuggets from the group!

      Thanks again!!

      Doc
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