13 replies
I would like to study more NLP beyond the basics that I know.

Can anyone suggest any resources - books, ebooks, CD's that I should take a look into?

Specifically I would like to integrate that understanding that I garner into writing copy...

#nlp #resources
  • Profile picture of the author Loren Woirhaye
    Harlan Kilstein has branded himself as the NLP copywriting
    teacher. He has some courses on it. There is a free video
    course on one of his blogs that is interesting. NLP Copywriting
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  • Profile picture of the author firegold21
    Dang it. I was going to suggest both Harlan Kilstein and Jamie Smart, but they've already been submitted.

    Two other people I'd recommend are Igor Ledochowski and David Snyder. Both teach conversational/covert hypnosis and are excellent teachers. Neither has a really cheap product, though, I believe. Igor does have some cards like Jamie does, iirc, and those will probably be the cheapest of his offerings.
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    • Profile picture of the author MaskedMarketer
      Kenrick Cleveland is another one.


      Signature

      "One Man's Ceiling is Another Man's Floor
      "


      "I Pay Less Attention to What Men Say. I Just Watch What They Do."
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  • Profile picture of the author Bart Loos
    Originally Posted by Justin Mandel View Post

    I would like to study more NLP beyond the basics that I know.

    Can anyone suggest any resources - books, ebooks, CD's that I should take a look into?

    Specifically I would like to integrate that understanding that I garner into writing copy...

    Well you are NOT really gonna learn to write copy by studying NLP .. it might be helpful but you better study the book 'influence" by Robert Cialdini

    on NLP:

    If you like to go beyond the basics.. go take a training.. as so often said.. you do not learn how to swim by reading books but by jumping in the pool...

    there are a lot of NLP forums out there which can be a great resource.. the NLPconnections forum being one of the better. NLP weekly is another one.

    though if you wanna get the real world skills... take a look at essential-skills dot com

    the Jamie Smart newsletter is good as well.

    there are a zillion books on NLP... Tranceformation by Bandler,Grinder being one of the better ones, Get the life you want, Bandler can be a good resource for someone new to NLP, though not my favourite at all.

    Hope this helps

    Have fun

    Bart
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    • Profile picture of the author J. Barry Mandel
      Thanks for the reply Bart. Fortunately I am well versed in Influence and Cialdini would be proud to know that my book is quite nicely worn in

      Otherwise I have been writing copy for some time so I am well beyond needing to learn how to write it and want to see if I integrate more advanced NLP into it how much more conversions could I muster up

      Thanks for the resource suggestions

      Originally Posted by Bart Loos View Post

      Well you are NOT really gonna learn to write copy by studying NLP .. it might be helpful but you better study the book 'influence" by Robert Cialdini

      on NLP:

      If you like to go beyond the basics.. go take a training.. as so often said.. you do not learn how to swim by reading books but by jumping in the pool...

      there are a lot of NLP forums out there which can be a great resource.. the NLPconnections forum being one of the better. NLP weekly is another one.

      though if you wanna get the real world skills... take a look at essential-skills dot com

      the Jamie Smart newsletter is good as well.

      there are a zillion books on NLP... Tranceformation by Bandler,Grinder being one of the better ones, Get the life you want, Bandler can be a good resource for someone new to NLP, though not my favourite at all.

      Hope this helps

      Have fun

      Bart
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      • Profile picture of the author wowhaxor
        Banned
        [DELETED]
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        • Profile picture of the author Harlan
          Originally Posted by wowhaxor View Post

          I personally think that NLP is not the best route for a sales letter. Just stick to the basics:
          1. good title and good looking sales page
          2. good content - let them know why this is awesome
          3. good call to action - make them believe that not only can they not live without it but they may die if they dont get it right now

          NLP might help to brush up on these points but really I have never found it that useful.
          I just spit up my coffee.

          Most A list copywriters would disagree.

          As a matter of fact, I can't think of a single A list copywriter who doesn't study NLP inside and out. (And buy my NLP stuff and attend my seminars).

          But that's the difference between someone who knows NLP and copywriting and someone who just plays around with it.

          The most basic NLP patterns DO NOT WORK in copy.

          You can learn this stuff for free on my blog. No opt-in required.

          Go back to my videos and I talk about what doesn't work in NLP/Copy and...
          what does.

          Just ask Mr. Mass Control if this stuff works.

          When we were on the stage at MC2 we were running the patterns on people who were supposed to be demonstrating the patterns and not one single person on stage caught what we were doing.

          Hope that video comes out.

          If you aren't getting better results with NLP and copy, it could be you are trying some of the things that don't work.

          Peace.

          Harlan

          PS. Do not opt-in. Don't even think of it. Cause then they'll delete my post (again).
          Signature

          Harlan D. Kilstein Ed.D.
          Free NLP Communications Course at http://www.nlpcopywriting.com
          http://overnight-copy.com
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          Learn how to build a Super Site Without SEO http://supersiteformula.com

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        • Profile picture of the author J. Barry Mandel
          This is your advice??

          Originally Posted by wowhaxor View Post

          I personally think that NLP is not the best route for a sales letter. Just stick to the basics:
          1. good title and good looking sales page
          2. good content - let them know why this is awesome
          3. good call to action - make them believe that not only can they not live without it but they may die if they dont get it right now

          NLP might help to brush up on these points but really I have never found it that useful.
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      • Profile picture of the author Bart Loos
        Originally Posted by Justin Mandel View Post

        Thanks for the reply Bart. Fortunately I am well versed in Influence and Cialdini would be proud to know that my book is quite nicely worn in

        Otherwise I have been writing copy for some time so I am well beyond needing to learn how to write it and want to see if I integrate more advanced NLP into it how much more conversions could I muster up

        Thanks for the resource suggestions
        Just wanted to add that Joe Vitale's "hypnotic writing" has been of great value for me. Especially since English is not my mother tongue.

        Have fun

        Bart
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  • Profile picture of the author Don Schenk
    Okay, maybe your keyboard wants a drink.

    One morning I was sitting at the keyboard and had a 20 oz cup of hot tea in my hand. About that time the family dog decided she wanted attention, she stuck her snout under my hand and gave a strong upward push.

    Drenched the keyboard and shorted it out.

    My keyboard didn't want a drink.

    :-Don
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