This numpty is making me furious and hostile

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Ever struggle for the right emotional word for your sales copy? Here is a quick-glance chart to help you narrow it down to just the right tone:

Love this chart of wonderful words | Writing Workshop | Pinterest
#copywriting #furious #hostile #making #numpty
  • Joe,

    I created a blog post using your find:

    Emotional Copywriting Words & a Nifty Tool | CopyRanger.com

    PS: Gave you credit, of course.
    • [ 2 ] Thanks
    • [2] replies
    • Shouldn't you credit the creator of the picture?
    • A secret weapon I use and teach the few people I do work with is similar to this wheel. Only, I use a Modified Maslow Pyramid, and identify several "feelings" that go with each level, and then the key words, like the wheel has, to help the writer get it right. Also, there is a vibe you want to generate, a cadence (or voice) and rhythm. Preferably a rhythm your Target would be in at the time of your intersection.

      Thanks Joe for the OP and thanks Rick for the blog post, good stuff fellows.

      gjabiz

      PS. I did use this Pyramid when I wrote Virgie's Revelations as some of you have already read.
      • [ 2 ] Thanks
  • Love it. I've had this hanging up in my office for a little while and it definitely comes in handy.
    • [ 1 ] Thanks
  • Thanks for the article and Emotional Copywriting Words Wheel. It is very useful.
  • Bookmarked this one, thanks Joe.
  • Thanks Joe!

    This chart will come in handy!

    P.S. I'll be looking at the other links as well, thanks guys!!

    ~ Theresa
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