I am writing up a letter to advertise for my copywriting services, and have prepared a letter regarding how copywriting services are important for a business to have. I would greatly appreciate it if you guys could give some feedback on the current draft that I have:
Thanks in advance
Headline: ONE Simple mistake that is COSTING YOU SALES… and what to do about it
Body: You know that your business can deliver, but do your customers? What could you be doing to tell them and, more importantly, to keep from losing sales to your competition?
The answer to this question is to make your advertising as effective as you can. Unfortunately for many businesses, maybe even your own, hiring a third party to write advertising for them seems to be too costly an expense. Now, you might be saying to yourself, “There is NO WAY that paying a copywriter to write our ads will increase sales enough to even cover the costs.” However, having somebody on your side who is experienced in writing business copy can make more of a difference than you think.
No matter what your business provides, your advertisements WILL be the first impression that most, if not all, potential customers see. If your ad is not finely tuned to your customers, then you WILL LOSE their business immediately. No matter how well you provide your services, you will lose any chance at drawing in new clients if your advertisements do not connect. You already know that there is only one chance at making a first impression, so why would you want your advertising to live up to anything less than its full potential?
Another matter is the amount of hours that you need to spend if writing a good advertisement yourself. A compelling piece of advertising does not come easily - it takes a great deal of TIME and EFFORT to be able to grab the attention of those who are interested in your services. The writing and re-writing of an ad requires hours of time to be done well, hours which could be more efficiently invested in other aspects of your business. Imagine the amount of your work hours that you are currently spending to do this task, and then imagine if, instead, you could use all of that extra time to do something more meaningful to you:
Imagine being able to focus on the fine details of your business
Imagine being able to have weekends off with your family
Imagine being able to indulge in your hobbies more often
Imagine being able to take time off of your job, while still watching your business grow
Imagine being able to do all of these things, while having the peace of mind that your ads are being crafted and taken care of by someone who knows exactly how to draw customers in. THAT is what you will get by hiring a copywriter to handle your advertising needs.
If you are ready to take the next step towards building your business and having extra time to spend on more meaningful things, it is as simple as sending a single email to [email address] with your phone number and business name. After you do this, I will personally email you back within 24 hours to set up a time for a FREE consultation. During this consultation, we will discuss your business, negotiate pricing, and decide how to improve your advertising and increase the customers that are coming through your door.
Remember, all it takes is ONE EMAIL to [email address] to start building your business to the heights you have always dreamed of.