E-commerce startup needs help with traffic

You can try SEO and content marketing. Try also remarketing. You can try to tell about your shop on forums and on facebook also. Mayby you can start cooperating with some blogers. Be creative

Try to focus on content marketing strategy for ecommerce.

1. Try Instagram. Instagram becoming the one of the most effective medium for all merchant to engage customers and generate high orders.
2. Choose the best time to post on social media networks like Facebook, Twitter etc.
Facebook:

• 12AM: lunchtime is the best time to share things.
• 11AM – 4PM: this is the best time to post a featured story or piece of news.
• Saturdays: this is the best day to share things and get comments.
• 7pm >: highest involvement rate after the workday.

Twitter:

• 5pm: most retweets happen at this time which makes it the best time to post.
• 12 PM AND 6PM: high CTR percentages are recorded at lunchtime and at the end of the workday.
• Wed – Sat – Sun: the highest volume of involvement and CTR percentages are recorded on Wednesdays and weekends.

3. Make full use of content marketing
4. Make connections with customers
5. Include Call to action on every post
6. Use product description and make sure they are engaging and original
7. Avoid website speed issues

SEO is the main one I recommend as it will boost your rankings

Have you tried Bing Ads and Google Adwords that specifically target buying keywords?

It depends on the products you are selling you need to extract the audience and start selling you will get High ROI.

I would say $100 per day is doing fairly well for only having 130 different products. I think maybe if you extend your selection you will be able to gain a little bit more in sales. Also see what people are buying and see if you are able to get them to buy more with one visit.

Are most of these returning customers?

You can try bing ads and add more categories or more products. Offer discount coupons to customers.

For getting more traffic do SEO of your products or e-commerce store. Offer discount deals and coupons.

I think it comes down into looking your numbers game like how much traffic you get, what about the conversion, how much is your margin, etc..

I think 5k highly attached subscribers is a very very cool asset that you should be able to manage, promote, and monetize..

Have you done survey of what items they're looking for before?

Have you asked them to refer their friends and family? Or maybe you did a tell-a-friend/ viral campaign to support ur traffic to bring new prospects at no cost?

If not, you really have to get into that right now, more to the 'business' side.

What do you think?

Why would anybody buy from you?
Ask yourself this question...

You must apply SMM and internet marketing strategy to boost the sales of your business by generating huge traffic for your business.

Hello, I suggest that you do some SEO on your eCommerce. If it takes too long try something else, like Facebook, Twitter or other social networks. For instance you could create a Fb page, initially promoting it and then posting quality contents on a daily basis. Wish you all the best

You can implement seo on your website which can help you to generate more traffic. You can also promote your website in social media like face book & Twitter. Because most of the users uses social networking sites and it is easy to get your site noticed.I hope this methods can help you to target more audience to your website.

Social Media marketing and SEO of your website is a great way of generating traffic to your website and gain brand popularity.

List your products on Amazon and ebay and even on Etsy if they are suitable. It might increase your sale.

Firstly you need to do SEO for increasing the awareness of any business worldwide. By doing this a business can get instant ranking in Google search engine easily which helps it to get good visibility rapidly.

Secondly, you need to do SMM and PPC for getting huge tarffic towards a website as it helps to attract active number of customers easily. These tips would be helpful for a start up ecommerce company to get good sales and to generate huge revenue instantly.

Interesting thread here. I'm curious - so many people have said, do SEO, but I'm wondering what you mean by that. I understand what SEO is, but what would you actually do, to "do SEO"? Or is that too big of a question?

Well, First you need tp rank well on Google SERP to increase the sales. So, you must concentrate on boosting you website's traffic in organic ways. I am sure that if your website rank well in SERP by organic search you will definitely have the plently of vistors and it may leads to conversion.

Also must concentrate of on page, your content must be unique, high quality and impressive. Because ,most of the ecommerce websites are get hit by google algorithmic updates due to low quality and duplicate content, make sure your product description is unique always. Also i think the well optimised custom ecommerce solution will make your site more professionally and may increase in revenue. There are plenty of custom solutions are available in the market choose your solution right and build a store more professionally and easily.

OK, so I am going to be a bit hard on you here because I think I know what you did, and if you did that, I don't know how you are going to grow a business for your model... The fact you are getting $100 in sales a day is impressive in its own right, because I can't see why anyone would buy from your website...

My Guess, and please let me know if I am wrong... You found an "amazing wholesaler that will dropship on your behalf. Just place the products only our site and watch the sales roll in"... You might even be using Doba or one of the other Dropshipping systems. Or just downloading a CSV and uploading it into the system.

If this is what you did, then there is no hope for this website to support you in the long run. If you look at any successful e-commerce operations, they definitely work in a niche/theme/concept. Want a great example? Look at this post from Shopify...

How We Built an Ecommerce Business from Scratch and Generated $922.16 in Revenue in 3 Days — Ecommerce Marketing Blog - Ecommerce News, Online Store Tips & More by Shopify

The problem with a site like yours, is there is already several websites that do it better than you. You might have heard of them, eBay.com, Amazon.com, Walmart.com, etc... They also have more trust than your site does. Want an example?

This product of yours...

Pet Zoom Loungee Auto Pet Seat Cover Pet Deals | LivingDeal

Is selling on Amazon

Amazon.com: Pet Zoom Loungee Auto Pet Seat Cover:...
For $2 less and is available with Amazon Prime.

The days of throwing up 1000 products on a site and watching the sales roll in are over, and were about 3 years ago (if not longer).

My advice, if you truly want to make a go at this, is actually re-evaluate what you want to sell, how you want to position yourself, and how you will get in front of your buyers. Read the Shopify case study, it is a fantastic idea on what to do.

If I am wrong at what you did, I apologize but my advice still stands, find your niche and position yourself that way because traffic sources and buyers are going to be all over the place with your model.

my ecommerce site sold for XX,XXX

all we did was use only buyer keywords, this is important.

Use keywords such as - xyz for sale, buy xyz, xyz purchase, xyz, xyz.com. Remember to only use and hint at buyer keywords. we have done 301% ROI with just 5 keywords!.

Also you must try to use your keywords in the ad titles, body and website link for better results. The more targeted, the more results, and lower CPC with higher CTR %

cheers. .

DO try other big sources Like amazon and Ebay for your product marketing you can have boost in sales.

Did you try google adwords?

Introduce some discounts or coupon offers to your customers. Your customers will definitely convert well for redeeming your discount offers.

Have a clear design with good navigation. Keep Call to action buttons very effectively. Take complete benefits of social media sites properly as they have potential to attract lot of buyers

Content marketing is a strong way to go; but make sure that the content:

1] Attracts the buyers.

2] It causes them buy.

You can approach to digital marketing technique to get traffic to your e-commerce startup.
As you are in startup of e-commerce then traffic is must for you, there are having many different ways like SEO and SMM which can help you to drive the traffic to your business.
Excellent marketing is very important for a startup e-commerce business, by getting more traffic your business will get to know by the different internet users and market also come to know you.

You can implement some seo techniques for your startups but don't forget to use unique contents to create your backlinks .You can also do SMM,SEM for your site so that your site can get more traffic & hence help in promotion of your brands & able to rank high in search engines as well.

I would say your facebook ads were successful man, all you need to do now is try to create a funnel, increase POV (Per order value) and LTV (Life time value) and you would be profiting from your ads, early results were good for sure..

Contact me. I do this...SEO changes rapidly...content marketing is old hat....your list is the weight..100 per day is not bad...keep going!

I just looked at your site from the view point of a potential customer. The first thing I noticed is that the theme is a bit faded. It is not high contrast but looks almost like the type of theme one might use for an adsense site where you want everything but the adsense ads to be inconspicuous. I would hire a shopify designer to develop a better looking site. First impressions really do matter.

You might also look into the captifire animated pop up ads geared to promoting shopify sites that I just launched (I am not the developer of it, I just happened to see it)

Hi,
You have a very good number of customers basing on the number of emails you have. First things first, you are not utilizing the greatest opportunity at your disposal, the emails. Why haven't you tried email marketing so that you can improve the sales. Design a good newsletter in terms of design and get a one on one discussion with your potential customers through the emails.
Another thing you need to do is have an active social media presence. The social media platforms such as Facebook, twitter and Instagram are free sources of traffic. using them to market your products will really expand the market reach. Last thing is to make sure that your create platforms on your shopify shop where people will engage in discussions and at the long run retain them and turn them into loyal customers.

making a high level SEO with content marketing will be good for you.

you may try Used WordPress + Yoast SEO Plugin.

Start a blog on your website to dwell on newest products related to your business. this will definitely drive traffic in time and convert to sales

you should do SEO for your E-commerce site.

As mentioned preciously seventysix76, your site's products are quite broad in categories. This really makes ranking for ideal keyword phrases very difficult - likewise, it affects your traffic since it all comes down to keyword searches with SERP.

PPC - probably not the best option since you would have so many different keywords to bid on and not much of a way to qualify audiences for them.

SEO - SEO always works, but there is no "one" type of SEO. With On-site, make sure each page is optimized with a specific keyword, make sure you're sending the right signals to search engines, and work to establish a strong, relevant backlink portfolio through content campaigns and manual link building. With Off-site, there are numerous strategies you could utilize to increase your DA, PA, and keyword ranking. It takes some time to rank organically, though - but well worth it.

SMM - social is excellent, but like SEO, it doesn't happen overnight. You have to put in the time to find your audience, give them what they value (not what you think they value - common problem with marketers), and engage with them. If you decide to do content campaigns like blogging with your site, then you will need SMM to share/promote it - otherwise you are writing in a vacuum.

Let me know if you want more details on something, and good luck with your store!