How to sell directly on amazon (without FBA)

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Hello,

This is a pretty straightforward inquiry. I have quite a bit of stuff that I am considering selling(mostly books)and would like to know what is the easiest way to sell on amazon(or even ebay for that matter but I hear amazon is better). I am not interested in FBA because for my purposes it doesn't add up for me(they apparently change too much and there is a monthly fee). However, most of the information I have seen only seems to show you how to do it using FBA. I just want to know how I can go about selling on amazon without using FBA. Thanks.

PS For me this would just be a part time thing and entail selling my own products and not using a drop shipping service.
#amazon #directly #fba #sell
  • Profile picture of the author ZanyZebra
    Originally Posted by Mikej413 View Post

    Hello,

    This is a pretty straightforward inquiry. I have quite a bit of stuff that I am considering selling(mostly books)and would like to know what is the easiest way to sell on amazon(or even ebay for that matter but I hear amazon is better). I am not interested in FBA because for my purposes it doesn't add up for me(they apparently change too much and there is a monthly fee). However, most of the information I have seen only seems to show you how to do it using FBA. I just want to know how I can go about selling on amazon without using FBA. Thanks.

    PS For me this would just be a part time thing and entail selling my own products and not using a drop shipping service.
    Create an account, then a listing and then fulfil by merchant rather than fba.

    Good luck with your venture.
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  • Profile picture of the author Mikej413
    Thanks. I already use it as a customer so I guess I'm halfway there. I actually sort of figured it out after posting this(sign up as individual).
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  • Profile picture of the author DWaters
    Your question indicates that you are not all that familiar with the FBA program. There is not a monthly fee if you are an individual seller, only if you are a pro level seller. The idea that their fees are too high is incorrect in my opinion for the simple reason that the fee provides a lot such as cheap shipping to their warehouse, complete order fulfillment and customer satisfaction service as well as exposure to all Amazon Prime members (huge selling advantage(.... just my two cents.)
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  • Profile picture of the author Mikej413
    You are right. I'm really not that familiar with FBA but it still seems to me like it's more suited for people who want to scale their amazon selling and not those who want to just sell stuff they have lying around the house. To my understanding with FBA amazon doesn't pay you to send items to their warehouse. You only get paid if they sell. Is that not correct? If you don't use FBA you are only paying for the s&h if your item sells. It just seems to make more sense to ship the items directly to the buyer than using amazon as the middle man. I just don't see many advantages to using it(even if there is no monthly fee)unless it is something you want to scale up and do professionally and not just with your own products.
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  • Profile picture of the author DWaters
    When I first started selling via FBA the first few items I sold were just items I had laying around my house. Having an FBA individual account worked well for me doing this. When you ship items to an Amazon warehouse you are charged a very low rate because it goes under Amazon's UPS account. If you ship directly to the customer your shipping cost will be a lot more.


    Even if you are not planning on scaling up your business it still might make sense for you, at least for some items. Also IMO selling on Amazon is certainly far better than selling on ebay - better selling prices and much less hassle.
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    • Profile picture of the author Mikej413
      Originally Posted by DWaters View Post

      When I first started selling via FBA the first few items I sold were just items I had laying around my house. Having an FBA individual account worked well for me doing this. When you ship items to an Amazon warehouse you are charged a very low rate because it goes under Amazon's UPS account. If you ship directly to the customer your shipping cost will be a lot more.


      Even if you are not planning on scaling up your business it still might make sense for you, at least for some items. Also IMO selling on Amazon is certainly far better than selling on ebay - better selling prices and much less hassle.
      I read somewhere that they don't always sell your exact items though but sometimes if something has the same bar code it will sell as yours. Do you know if that is true? Has that been your experience?

      I used to sell on e-bay and it was sort of hit or miss. I didn't like the listing fees which you had to pay whether something sold or not.
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      • Profile picture of the author violet0176
        Originally Posted by Mikej413 View Post

        I read somewhere that they don't always sell your exact items though but sometimes if something has the same bar code it will sell as yours. Do you know if that is true? Has that been your experience?

        I used to sell on e-bay and it was sort of hit or miss. I didn't like the listing fees which you had to pay whether something sold or not.
        Ebay no longer has listing fees on the first 200 items.
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  • Profile picture of the author DWaters
    My experience is that the selling another item rather then the one I sent in has never happened. I have read that you can set up items as "co-mingled" so that you specific items will be mingled with others of the exact items. I think you have to set this up for it to happen. It is not something that I know much about and it does not involve my business. Their standard procedure is that the item you send is the on that they sell for you.

    Another comment about ebay - I regularly buy items on ebay and turn around and sell them on Amazon. I have learned of a few specific items that are sometimes sold rather cheaply on ebay and the mark ups are good.
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  • Profile picture of the author Mikej413
    What do you have against selling on ebay? I personally never thought they were complicated. Is it that you think it is cheaper to sell on amazon?
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    • Profile picture of the author DWaters
      Originally Posted by Mikej413 View Post

      What do you have against selling on ebay? I personally never thought they were complicated. Is it that you think it is cheaper to sell on amazon?
      I do not have anything against selling on ebay. I do sell some items on ebay but I do prefer selling on Amazon. FBA selling is just about completely hands free once your items are sent to Amazon. With ebay you have to take care of shipping to the customer and create a new listing for each new item you want to sell. I also find that prices and profits are higher on Amazon for the items I deal with.
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  • Profile picture of the author Mikej413
    I have been communicating via text and sometimes in person with a guy who lives in my apartment complex. He sells on ebay and ships items directly to the customers. He uses something called BBB(Best Buy Business)in which he purchases items from Best Buy(at a discount presumably)that he sells on ebay(he has an ebay store). He said he has sold on amazon but didn't seem to be familiar with FBA. He also said that you need a business license. He said he uses his SS number but also uses an EIN number(not sure if that is necessary)but he said he isn't LLC(at the moment). I assume that if I just wanted to test the waters and just sell a few things that I wouldn't need a business license. My guess is that it could get expensive(I will have to look into it).

    Another thing is he said he doesn't use his real name but instead uses a fictitious name that is his business name.

    Another thing I would like to know is this. For FBA can you bundle the items you send them or does each item have to be sent separately? Also, do the items need to be approved before you send them? I understand the limitations based on your account but I mean do they need to see it first(a pic) or know exactly what you are sending them first.

    Also, does Amazon determine what the final price is or do you(the seller)have some say in that? Thanks.
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  • Profile picture of the author DWaters
    I do not believe a business license is required to sell on Amazon. I obtained mine some time ago and there was no cost. My "fictitious name" I am not sure what you mean. A company name is one thing but you should always provide your real name when required for any legitimate business operation. Using a company name as an Amazon seller is what just about everyone does. I do not recall ever seeing the seller's personal name listed.

    When you say "bundling an item" I am not sure exactly what you are referring to. If you mean selling a two pack of a specific item I think you need to be a professional seller to do that as you will most likely be listing a new product. Amazon tells you how many of each item to ship to a certain warehouse when you list the item.

    The answer to "do the items need to be approved before you send them?" is simply that if an item is not approved you will not be able to list it into your inventory in your Amazon seller account.
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  • Profile picture of the author Mikej413
    According to my neighbor the fictitious name was his company name. I think he just didn't want his name all over the place because when you do that you open yourself up to identity theft. For that reason I can see why he uses a fictitious name(ie company name and not his real name).

    I spoke today with my mom's boyfriend about selling on amazon also and he is familiar with FBA. He said you need to make sure everything is exactly as you describe it and every little detail has to be noted(so if you are selling books for example you need to say which pages are torn and what kind of wear and tear is on the cover and how many marks etc). He made it sound like you have to be extremely detail oriented with your descriptions of the product. He also mentioned that you have to print your own packing slips etc(maybe not the packing slip but your return address and a sticker for amazon. You have to print these out). He also made it sound like if you want to do this full time you have to work 24/7 because it's a business. You will have no time for anything else(according to him). I think I will start out non FBA and just part time. I do want to make some money with this but I'm not sure I want to spend all my time on it.
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    • Profile picture of the author DWaters
      Originally Posted by Mikej413 View Post

      According to my neighbor the fictitious name was his company name. I think he just didn't want his name all over the place because when you do that you open yourself up to identity theft. For that reason I can see why he uses a fictitious name(ie company name and not his real name).

      I spoke today with my mom's boyfriend about selling on amazon also and he is familiar with FBA. He said you need to make sure everything is exactly as you describe it and every little detail has to be noted(so if you are selling books for example you need to say which pages are torn and what kind of wear and tear is on the cover and how many marks etc). He made it sound like you have to be extremely detail oriented with your descriptions of the product. He also mentioned that you have to print your own packing slips etc(maybe not the packing slip but your return address and a sticker for amazon. You have to print these out). He also made it sound like if you want to do this full time you have to work 24/7 because it's a business. You will have no time for anything else(according to him). I think I will start out non FBA and just part time. I do want to make some money with this but I'm not sure I want to spend all my time on it.
      Depending on the amount of inventory you deal with having an FBA business is not very time consuming IMO. Once the items are shipped to Amazon's warehouse it is pretty much hands off until you have to do another shipment. As for being detail oriented that is correct, correct in the sense that you have to do things correctly just as you should in any business or any aspect of life for that matter. In this sense it is not like ebay where items are regularly mis-represented, such as being listed as new when they are not new at all, happens all the time.
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    • Profile picture of the author Aristocratic
      Originally Posted by Mikej413 View Post

      According to my neighbor the fictitious name was his company name. I think he just didn't want his name all over the place because when you do that you open yourself up to identity theft. For that reason I can see why he uses a fictitious name(ie company name and not his real name).

      I spoke today with my mom's boyfriend about selling on amazon also and he is familiar with FBA. He said you need to make sure everything is exactly as you describe it and every little detail has to be noted(so if you are selling books for example you need to say which pages are torn and what kind of wear and tear is on the cover and how many marks etc). He made it sound like you have to be extremely detail oriented with your descriptions of the product. He also mentioned that you have to print your own packing slips etc(maybe not the packing slip but your return address and a sticker for amazon. You have to print these out). He also made it sound like if you want to do this full time you have to work 24/7 because it's a business. You will have no time for anything else(according to him). I think I will start out non FBA and just part time. I do want to make some money with this but I'm not sure I want to spend all my time on it.
      He hasn't been doing it in some time it seems; you haven't had to print your own packing slips for a while now.

      You have to list condition notes for used items only; as a matter of fact, if the item is new, you are not supposed to list anything at all in the product description. As far as specifying the condition notes, you can be as detailed as you want; it all depends on what you think the buyer will expect when they buy your item. If the item is scuffed up and you list it "Like-new" but make no mention of the scuffs, you may get a negative review; you don't want negative reviews obviously. You don't have to be so detailed as to say it has three scuffs an inch long, but you could. Just accurately represent your product and you will be fine.

      You do have the option to add the Amazon stickers yourself or you could have Amazon do it for an extra fee; to me, it's not so hard to add the stickers.

      You do not have to do this 24/7 for full time. You only have to get the ball rolling and then maintain your inventory. You can do this as a slow start or jumpstart it by purchasing liquidation/wholesale inventory, but this is usually recommended for more advanced users. I have no problem recommending it to a newbie though; you just have to do your own due diligence and know that the liquidation game is a risk. The risk is that you could end up with a pile of junk that cannot be resold. Look for places that have manifested inventory and preferably that note the condition on the manifest. They aren't always 100% accurate, but will give you a better idea.

      I put in maybe 15hours a week if I am lucky and return $1700-2400 bi-weekly; now, of that about 45-50% of that is pure profit. This is because of how I do it. Others operate under a fast nickel theory where they will buy a lot more to sell a lot quicker for less profit just to get the inventory moving. They operate at about 25-30% profit margins and will usually see higher bi-weekly payouts. And there are those who can do this full time and find 60%+ profit margins. It is all in how you play the game. I will say it took me almost a year at 10-20hrs a week input to reach the consistent $1700-2400 bi-weekly payout, and about 5 months of that was devoted to purchasing liquidation/wholesale lots to increase my inventory. There is a common saying amongst the FBA community that says you get more sales the more you send in, and it is absolutely true; I took a month off in January and my sales were starting to dwindle in February. I started sending in again in mid-February and they are more consistent. A lot is because many items from the inventory I send in will sell right away whereas others will take a few days or weeks. Inventory that has been in the warehouse for months is worth looking into either decreasing the price or disposing the item. Or have it sent back to you to sell on other venues, but me myself I hate selling on other venues because I hate having the inventory in my house and packing each item as they sell.

      You can make a full time income doing part time work; it all depends on how much you want to earn.

      The difference between the pro account and free account is that Amazon charges a $1 per item sold via the free account; if you intend to make any decent, even part time, income from Amazon, you are going to want to sell more than 40 items per month. At the point you are selling more than 40 items per month, you are already spending $40/mo on FBA so you may as well go with the pro account. If you haven't created a seller account with Amazon before, you can get the first month free so you can get the inventory you want to sell together, join, list, send in right away, and hope to get enough sales to cover the monthly fee when due the next month. They deduct the fees from your earnings if you have any so in many cases, you may never notice you are paying. I have never had to pay my fees out of pocket since I started.

      I like FBA vs Ebay and similar platforms for the same reasons another user listed about it being easier and not having to store the inventory myself. Can you imagine having to house/store over 1,000 items? And that's small time!

      Get started with FBA asap; it's easy money, easy to learn, easy to do, bi-weekly pay straight to your bank account, and truly is a "you get out what you put in" type of business. The more you put in, the more you get in return.
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      • Profile picture of the author Mikej413
        Originally Posted by Aristocratic View Post

        He hasn't been doing it in some time it seems; you haven't had to print your own packing slips for a while now.

        You have to list condition notes for used items only; as a matter of fact, if the item is new, you are not supposed to list anything at all in the product description. As far as specifying the condition notes, you can be as detailed as you want; it all depends on what you think the buyer will expect when they buy your item. If the item is scuffed up and you list it "Like-new" but make no mention of the scuffs, you may get a negative review; you don't want negative reviews obviously. You don't have to be so detailed as to say it has three scuffs an inch long, but you could. Just accurately represent your product and you will be fine.

        You do have the option to add the Amazon stickers yourself or you could have Amazon do it for an extra fee; to me, it's not so hard to add the stickers.

        You do not have to do this 24/7 for full time. You only have to get the ball rolling and then maintain your inventory. You can do this as a slow start or jumpstart it by purchasing liquidation/wholesale inventory, but this is usually recommended for more advanced users. I have no problem recommending it to a newbie though; you just have to do your own due diligence and know that the liquidation game is a risk. The risk is that you could end up with a pile of junk that cannot be resold. Look for places that have manifested inventory and preferably that note the condition on the manifest. They aren't always 100% accurate, but will give you a better idea.

        I put in maybe 15hours a week if I am lucky and return $1700-2400 bi-weekly; now, of that about 45-50% of that is pure profit. This is because of how I do it. Others operate under a fast nickel theory where they will buy a lot more to sell a lot quicker for less profit just to get the inventory moving. They operate at about 25-30% profit margins and will usually see higher bi-weekly payouts. And there are those who can do this full time and find 60%+ profit margins. It is all in how you play the game. I will say it took me almost a year at 10-20hrs a week input to reach the consistent $1700-2400 bi-weekly payout, and about 5 months of that was devoted to purchasing liquidation/wholesale lots to increase my inventory. There is a common saying amongst the FBA community that says you get more sales the more you send in, and it is absolutely true; I took a month off in January and my sales were starting to dwindle in February. I started sending in again in mid-February and they are more consistent. A lot is because many items from the inventory I send in will sell right away whereas others will take a few days or weeks. Inventory that has been in the warehouse for months is worth looking into either decreasing the price or disposing the item. Or have it sent back to you to sell on other venues, but me myself I hate selling on other venues because I hate having the inventory in my house and packing each item as they sell.

        You can make a full time income doing part time work; it all depends on how much you want to earn.

        The difference between the pro account and free account is that Amazon charges a $1 per item sold via the free account; if you intend to make any decent, even part time, income from Amazon, you are going to want to sell more than 40 items per month. At the point you are selling more than 40 items per month, you are already spending $40/mo on FBA so you may as well go with the pro account. If you haven't created a seller account with Amazon before, you can get the first month free so you can get the inventory you want to sell together, join, list, send in right away, and hope to get enough sales to cover the monthly fee when due the next month. They deduct the fees from your earnings if you have any so in many cases, you may never notice you are paying. I have never had to pay my fees out of pocket since I started.

        I like FBA vs Ebay and similar platforms for the same reasons another user listed about it being easier and not having to store the inventory myself. Can you imagine having to house/store over 1,000 items? And that's small time!

        Get started with FBA asap; it's easy money, easy to learn, easy to do, bi-weekly pay straight to your bank account, and truly is a "you get out what you put in" type of business. The more you put in, the more you get in return.
        So where do you personally purchase products for mark up to make a profit? You don't use a dropshipper do you? I would think that would just be another unecessary unwanted expense.
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  • Profile picture of the author Mikej413
    When I said bundling an item I was referring to shipping more than one item at a time to the amazon warehouse(for FBA). If I wasn't using FBA I obviously wouldn't be able to do that but I was just wondering if I did use FBA if I could send them a bunch of stuff at the same time(not necessarily items that are related either).

    I would only have one item unless I bought something in bulk. I typically only have one item of something since I would start out selling my own random stuff(in my case mainly books).

    You still didn't answer me about pricing. Does amazon determine the price or do they sell it based on what I want it to sell for?

    Thanks.
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  • Profile picture of the author Mikej413
    [The answer to "do the items need to be approved before you send them?" is simply that if an item is not approved you will not be able to list it into your inventory in your Amazon seller account.]


    I take it this applies to FBA as well as non FBA correct?
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  • Profile picture of the author Mikej413
    If you are not using FBA you do not need to list anything other than a general description in the item profile online right?
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  • Profile picture of the author steveburns
    Originally Posted by Mikej413 View Post

    Hello,

    This is a pretty straightforward inquiry. I have quite a bit of stuff that I am considering selling(mostly books)and would like to know what is the easiest way to sell on amazon(or even ebay for that matter but I hear amazon is better). I am not interested in FBA because for my purposes it doesn't add up for me(they apparently change too much and there is a monthly fee). However, most of the information I have seen only seems to show you how to do it using FBA. I just want to know how I can go about selling on amazon without using FBA. Thanks.

    PS For me this would just be a part time thing and entail selling my own products and not using a drop shipping service.
    If you have 'quite a bit of products to sell', then FBA can be really helpful. Almost every seller today is dependent on FBA mostly because it makes the process of order completion so easy! There may be a monthly fee that is to be paid for the services but you also end up getting so much more exposure before purchase motivated buyers that your sale is bound to rise.

    However, if you feel that FBA is not for you or you simply don't want to take up, there are ways you can conduct your business on your own. This will include storing your inventory in your own warehouse, packing and labeling products on your own, shipping the same to the order destinations, be alert to customer queries and respond to them accordingly and most importantly, handle the messy process of returns all on your own.

    You can accomplish this task if you have nothing more than 10 odd items to sell. But if you have more, this can be a time consuming and tiring task. You may have to rely upon order management softwares systems also (which can be a blessing - I am using ChannelSale and am very happy with it) for which you will have to pay a fee anyway. If you are enthusiastic about growing your business and making some real money with it, you can always consider subscribing to FBA as a very profitable investment.
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    • Profile picture of the author droshipster
      Amazon takes at least 15% of the money you collect right off the top, so I think it's better to find a way to sell and deliver your products without immediately losing 15%.
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      • Profile picture of the author violet0176
        Originally Posted by droshipster View Post

        Amazon takes at least 15% of the money you collect right off the top, so I think it's better to find a way to sell and deliver your products without immediately losing 15%.

        No, the fee varies based on the product. Amazon also offers shipping discounts and one of the best ways to actually get your products SEEN BY MILLIONS of people world wide. You will likely never have that type of audience on your own website.


        FBA is a smarter option if you're selling more than 100 products. Trust me, you don't want to be in the position of having to pack and ship 20 boxes daily. It's easier to outsource the process for a nominal fee. You can also get a higher product ranking by using FBA and offer Prime 2 day shipping which can increase your sales.
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  • Profile picture of the author natasha990
    This information is really useful for me. I am thinking to start a business of selling products related to skin care which could be really helpful for all the people who needs treatment of scars and those who wants to maintain soft skin after watching many reviews i decided to follow this real natural products.
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