Opening Candy Store, Looking for e-Commerce Advice
I've mostly browsed this forum the past few years and learned a ton of Internet Marketing tips from just reading. But now I have a specific question relating to my new business venture, and figured this would be the perfect place to ask.
I'm opening a candy store in Las Vegas, Nevada in May. We have most of our suppliers lined up and have decided on the main concept. We have leased a store location, purchased all of our fixtures, and have a good plan of marketing locally for the physical store location.
But we don't quite yet have a good plan for our online store, if we even choose to sell online. That part hasn't been determined, but I'm thinking selling online would be good for supplemental income.
Has anyone sold candy online with any success? If we do sell online it will be candy gifts, not regular candy bars/bulk candy/etc.
What type of online marketing strategies would work best for selling candy gifts online? Or is it better to just market my store online but not actually sell products online? I'm sure candy wholesalers make great money online, but not sure if a Ma and Pop candy store would benefit from selling online. What are your thoughts?
Thanks in advance for the advice!
Jon
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