Books

by MichaelCo 1 replies
I need books on facebook marketing... preferably on ecommerce etc.

Facebook ads are really letting me down at the moment and need to educate myself on the CORRECT method's.

Any recommendations? Please

Thanks
Michael
#ecommerce sites, wholesaling & drop shipping #books
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    Originally Posted by MichaelCo View Post

    I need books on facebook marketing... preferably on ecommerce etc.

    Facebook ads are really letting me down at the moment and need to educate myself on the CORRECT method's.

    Any recommendations? Please

    Thanks
    Michael
    Hi Michael,

    For a book you can checkout "The Ultimate Guide to Facebook Advertising" by Perry Marshall, Keith Krance and Thomas Meloche

    Another useful resource is if you look at PPCSavvy - not a book but a private forum run by Mike Rhodes. Although focussed on adwords there is a lot of cross-over into strategies you could apply to Facebook advertising.

    Maybe you can share some of your difficulties and you might get some suggestions here also.

    If you are trying to send people directly from an ad to a sales page that can be difficult to convert. You may want to try sending people to a competition or survey where you can get opt-ins and then market your products after you have them on a list. Then you can always add retargeting pixels and build a more responsive audience.

    Best regards,

    Ozi
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