
The ugly reality behind Instagram influencers!
First of All, this thread is based on my personal experience in Dropshipping business model, I wanna to share some thoughts with you so maybe I can save you a lot of your money that you spending right now on Instagram influencers.
I start dropshipping last year, like an everyone here first thing I did I choose a niche and then I set up my Shopify store and after that, I start to look for good products on Aliexpress.
My store was ready, the products, the payments gateway, the SSL certification, The load time was 1.2s, a great template, a lot of security seals ... well, it was everything in the right place, but I needed traffic. Here I start doing Facebook Ads, I spent 200$ with no single sale, I tried pretty much everything, I changed colors, changed images, changed the price, changed the product, but nothing works. Here I moved to Instagram.
I start contacting big accounts from 300k to 3m followers, everyone has different price and I start to negotiate the price to featured on of my products for one hour.
first I did buy one hour for 40$ and I made only 2 sales from that and the profits were 14.98$ it means I lost $25.02
I was making sales so next day I bought 2 hours for $80 and I made 5 sales my profits were $37.5 I lost this time $42.5
Next days I changed the product and I bought 1 hour for $90 in a 2m account and I made another 5 sales. here I lost $52.5
The total budget of advertising == $210
The total sales == $179.87
Net revenues == $89.98
The Total losses were == $120.02

I used to see people bragging in Facebook groups but now I understand the ugly reality behind those income proofs, they never say how much the Net revenues and they will never tell you how much they spend on ads.
I am not saying Instagram influencers Marketing is the wrong way in Dropshipping but it's not that powerful either because a lot of the accounts out there built using bots so you need to be careful when you buy from someone on Instagram.
But if you ask me which better Facebook or Instagram I will answer everty single time Instagram.
We help sellers get the MAXIMUM amount for their websites and all buyers know that these sites are 100% vetted.
We help sellers get the MAXIMUM amount for their websites and all buyers know that these sites are 100% vetted.