my mind is completely blown as to why these techniques even work. can someone explain to me why these things work please. because when i think about my own online experience, none of these techniques have ever worked on me. for example, when i get a popup while on a site, i never even look at the content of the popup. the only thing i look for is the close button and i close it immediately because it's so annoying. Also when i do buy something online, i always do a price comparison between multiple channels to make sure i get the very best price from a domestic seller and i always, always make sure to uncheck the option to subscribe to the newsletter before submitting my order. and when the seller's newsletter gets through somehow, i either unsubscribe it or report it as spam if they don't unsubscribe me.
so it came as a big surprise to me that these marketing techniques would even work. am i the only one that does this? i assume most people are the same way, am i wrong? please help me understand.