I am starting out my new online store on woocommerce comprising of Lifestyle products. I have different categories in my store like Men clothing, women clothing, accessories, pets products etc.
My question is;
- How should I market my store, either targeting certain products separately as a niche or a store as a whole?
- Or, should I create separate stores for each category again making them as a niche? and market them independently rather than keeping them in one store?