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Hi,

For private label personal care products, What do you guys think is the best channel to sell ?

Amazon FBA or Shopify ?

In terms of cost, amount of work that goes in and fees.
#amazon #shopify
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  • Profile picture of the author dave_hermansen
    I would test it on Amazon and eBay to see how well they sell and the best price point. After you have figured that out with those two platforms, I would set up my own brand website because hopefully you will have established the brand somewhat and some people may search for it directly.
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    • Profile picture of the author Fred Kimberly
      I like this approach and totally endorse it.

      When private labeling I would add multiple channels one by one. Amazon FBA and eBay are good to get sales quicker and initial brand exposure then you should also establish your own eCommerce store to compliment your already established brand.

      When it comes to cost and fees most of the calculations you have to do on your end. For Amazon you can use official revenue calculator. Keep in mind its not about money only time is more important which you can probably save with Amazon.
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  • Profile picture of the author DWaters
    I do not know enough specifics to provide too much info for your exact situation.


    I do know that Amazon has by far much more buyer traffic. The majority of people who go online to make a purchase go directly to Amazon and buy there. That should tell you something.
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  • Profile picture of the author slim2020
    Great piece of advice. Thanks.
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  • Profile picture of the author smartprofitmoney
    Originally Posted by slim2020 View Post

    Hi,

    For private label personal care products, What do you guys think is the best channel to sell ?

    Amazon FBA or Shopify ?

    In terms of cost, amount of work that goes in and fees.
    Build your own website store on WordPress, and own your own Website, hosting etc,then you could try amazon for FBA, but not Shopify, Shopify is only a website Platform, they have no stocking, like amazon, it is not like amazon FBA.

    If you are a small seller, try doing your own shipping yourself, if you have stock in hand, then scale up to amazon.
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    • Profile picture of the author dave_hermansen
      I'm not sure what this reply means. You tell the OP to build their own website first (which I disagree with in this case), but then tell them not to build it on Shopify because that's "only a website Platform". I'm not sure how you build your own website first, second or anytime without using a website platform.
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  • Profile picture of the author mohdmacki
    Amazon FBA will help you sell in volume faster like speed of a bullet.
    Shopify is great if you like to sell at a higher rate , you will have more control, you will build up your list and eventually sell that as a company one day .
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    • Profile picture of the author DWolfe
      Originally Posted by mohdmacki View Post

      Amazon FBA will help you sell in volume faster like speed of a bullet.
      Shopify is great if you like to sell at a higher rate , you will have more control, you will build up your list and eventually sell that as a company one day .
      Curious have you tried any other platform and speaking from experience ? This posts sounds like your just parroting what you have heard.
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  • Profile picture of the author OnlineWorkIdeas
    Amazon already has millions of customer. Its easier, faster and cheaper to start with Amazon. Alternative you can use a free ecomerse platform like Prestashop (& perhaps Magento) and export product to the best Price Comparison Sites and let those sites bring the sales. Its not to setup ecomerse platform but in the long run, you save money.
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  • Profile picture of the author Bella Lopez
    I have tried selling through my own store and that works best for me. Here's why:

    I have some experience in SEO and I am a copywriter so it helps to drive traffic to my webstore from my blog and social media pages. It also gives me more control over my site. My store is built on WooCommerce platform which is free as compared to $29/month for Shopify which seemed like an overhead cost in the initial days. As I grew my business, I understood the need for automation and got WooDropship to manage stock and order fulfillment. You can also try AliDropship if using WooCommerce or Oberlo for Shopify.

    Amazon FBA is also good but the tons of competition is way too much and you can't build your brand there if you really want to grow. Further, you'll have to do business on their terms and pay them a 10% of every sale. I don't think it's worth it. I'd much rather take my AliExpress dropshipping any given day over FBA.
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  • Profile picture of the author skybridgedomains
    In my opinion, both and creating two online shops - double the work but multiple point of sales, right?, i have done this in the past, ebay, amazon, adsense, shopfiy and run your own private shop and it works well, today, there is no one solution.
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  • Profile picture of the author OnlineWorkIdeas
    Some ecomerse platforms support exporting products to Amazon marketplace. Prestashop dones support it and most other probably do. As skybridgedomains says, why not doing both. Once the main eStore is setup, export all products to Amazon, Google shopping and to 100 Price comparison sites acrross the word!
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  • Profile picture of the author thomasN28
    Some personal care products will not be accept by Amz so you should try Shopify. If u had a Amz store u can switch it to Shopify easily with a tool like Litextension. Hope this help
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  • Profile picture of the author Kent Hopkins
    In my early years of eCommerce I did eBay and Amazon and 90% of my focus was there. eBay was always more profitable but only works if you have it automated in regards to availability. Amazon was a constant race to the bottom as far as price as I'm sure you've noticed.

    The first time my monthly ebay fees reached over $10,000 usd, it really made me think. WHat if I put that money into PPC and promoted my own website??

    Keep in mind, that every dollar you spend on Amazon fees, FeeBay fees, and Paypal fees, will only send the customer away remembering Amazon or eBay - not you!

    After I turned down the volume on the marketplaces and cranked it up on our own site, our profit margins went from being very marginal to very respectable. It may be different for you, but that is my personal experience. I think the marketplaces are an important part of your marketing strategy but I think the focus should be on your brand, your website and trying to capture as many email subscribers as you can so you can at least own -some- of that precious traffic.

    Just my two cents
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  • Profile picture of the author ohio1975
    Keep in mind that there is the overhead of packaging/shipping with Amazon FBA, and the accounting of making sure that it gets to Amazon and your numbers jive. If you work with Ali Express / Shopify model, there is none of that.
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    • Profile picture of the author DWaters
      Originally Posted by ohio1975 View Post

      Keep in mind that there is the overhead of packaging/shipping with Amazon FBA, and the accounting of making sure that it gets to Amazon and your numbers jive. If you work with Ali Express / Shopify model, there is none of that.
      IMO this advice is not the best. The fees that Amazon charges are reasonable for what you get. Things such as having huge amounts of buyer traffic see your inventory and having fulfillment and customer service done for you are very valuable assets.

      I often use camelcamelcamel to help determine useful information that I use in sourcing inventory.

      I have never use Aliexpress but I believe you need to pay for shipping there as well.
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  • Profile picture of the author Williams Thomas
    I suggest you these sites are best for sale. Amazon, shopify provide a wide area to sell product and you can earn more than other site their shipping time is quickly and charger are reasonable these is good option. i also use shopify many times..
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  • Profile picture of the author Williams Thomas
    i would prefer Amazon. Amazon is a brand all over the world, which had billions of products. Shopify provides platform to develop websites, They are good but not as good as Amazon. I am also using Amazon for couple of my own Websites.
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  • I personally recommend Amazon FBA unless you already know how to drive traffic to your website but below I will go through the actual comparison so that you can choose yourself.

    Amazon FBA and Shopify Comparison

    Amazon FBA and Shopify have some good and bad points. Here is a comparison between both platforms to find out the best option for you.

    Amazon FBA

    Professional account of Amazon requires you to pay $39.99 per month + other product selling fees. A professional plan allows you to get customized shipping rates for maximum products except for software, video games, DVDs, video, music, and books.
    You will get gift-wrap and promos for better placement of product. By having over 40 sales per month, you can save money. With Amazon FBA, you can save your time and money because Amazon will deal with packaging and shipping. It may be an excellent way to boost your sales.

    Shopify

    Shopify allows you to start your online store in $29 and then you will have to choose between $79 and $179 plans. Regarding price, Shopify can be a good choice because there is no need to pay referral charges on each sale.
    Administrative options are available in English, but you can create a storefront in your desired language. This platform allows you to select a suitable payment gateway. It accepts funds in different currencies.

    Which Platform Gives Better Exposure to Products?

    Amazon is an obvious answer because it has an unbelievable number of regular shoppers. After putting your products on Amazon, you can get maximum exposure of your products to millions of people.
    With Amazon, there is no need to worry about traffic, but Shopify requires you to drive significant traffic to each site.

    Which is more Breathable Platform?

    For maximum future benefits, you have to build your brand. If you want people to search for your products on top search engines like Google or want to make your brand a domestic name, you must consider Amazon FBA.
    Shopify along with other platforms is an excellent option to make your products a domestic name. While choosing a platform, you must consider a possibility that can allow you to suppress others in the competition.

    Conclusion

    The Amazon FBA and Shopify comparison prove that Shopify can be a good e-commerce solution for its superior customer service and reliable reputation. Moreover, you can get some choices to increase the convenience of customers to make a buying decision.
    If you want to improve exposure and speed of shipping procedure, you can consider Amazon FBA. It allows you to save time and get rid of lots of tension.
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  • Profile picture of the author UnkwnUsr
    First, check to see what restrictions Amazon has on that product category and whether or not you can qualify to sell the product there. If so, why not sell on Amazon and Shopify at the same time? Shopify allows you to publish items from your store to Amazon and still tracks the inventory. If you can't sell it on Amazon then go with your own Shopify store alone. However, you'll need to spend some money out of pocket on ads to get some exposure.
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