Online Grocery Startup - Advice on Marketing Strategy and First Geography

by eyalo
2 replies
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We're a company that does online grocery. Our promise is 1-hour delivery, superb picking, Walmart prices, transparent product availability (warehouse == website).

How would you sell this to customers and where would you start?
#advice #geography #grocery #marketing #online #startup #strategy
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  • Profile picture of the author Mike Anthony
    For that niche I would start with Search engines. Thats where I always look first for an online grocery service
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  • Profile picture of the author JohnVianny
    Firsly: identify your attack angle. Your Unique selling proposition, which maybe can be the 1-hour delivery, and attach the other benfits after in the opt in page.

    Then set up an autoresponder which can follow up and explain WHY people have to choose you instead of competitors.

    Then promote your autoresponder using google adwords and google adwords display in blogs about travelling, etc.

    In the thank you page set up immediately the sell page so if u find someone who wanna buy it immediately, you get back some money spent in advertising.
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