How many ecommerce products for a newbie
So I'm trying to create some content about this topic and want some feedback from the community.
I've been selling online for a couple decades and I've been teaching others for around 15 years now. To set the stage for your responses, think about this scenario:
Client is new to online sales and business in general
Never sold online
May not be incredibly computer savvy
Piddled around on ebay a bit to learn the basics but never really built it into a business
Now they are looking to start a website
Aside from the obvious, that they should get to work and be serious about starting a business let's talk about what they should do with a niche.
My thoughts are these.
Start small and manageable. Focus on just a few closely related categories and products that relate to each other. Perhaps 12-50 closely related products to start and no more than 3-5 categories.
My reasoning behind this is that most of the work to drive traffic with a client like this is likely going to be just SEO or basic free blogging, and social activity. Each and every product and page will need to be optimized properly and that will take time and dedication.
It will be challenging to get domain authority and SERPs with too much going on too soon.
A tight focus will allow the client to get their foot in the door and then there is always room to build.
Now, this is how I teach it and will likely be what I continue to do unless somebody can convince me of why doing it otherwise is a good idea.
I'd love to hear your thoughts on this.
Keep in mind that we are talking about a client who is just learning and has put little effort in so far. What is best for them if they absolutely want to learn how to do a website?
-ecommerce model will be dropship
I've been selling online for a couple decades and I've been teaching others for around 15 years now. To set the stage for your responses, think about this scenario:
Client is new to online sales and business in general
Never sold online
May not be incredibly computer savvy
Piddled around on ebay a bit to learn the basics but never really built it into a business
Now they are looking to start a website
Aside from the obvious, that they should get to work and be serious about starting a business let's talk about what they should do with a niche.
My thoughts are these.
Start small and manageable. Focus on just a few closely related categories and products that relate to each other. Perhaps 12-50 closely related products to start and no more than 3-5 categories.
My reasoning behind this is that most of the work to drive traffic with a client like this is likely going to be just SEO or basic free blogging, and social activity. Each and every product and page will need to be optimized properly and that will take time and dedication.
It will be challenging to get domain authority and SERPs with too much going on too soon.
A tight focus will allow the client to get their foot in the door and then there is always room to build.
Now, this is how I teach it and will likely be what I continue to do unless somebody can convince me of why doing it otherwise is a good idea.
I'd love to hear your thoughts on this.
Keep in mind that we are talking about a client who is just learning and has put little effort in so far. What is best for them if they absolutely want to learn how to do a website?
-ecommerce model will be dropship
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