How to generate more sales on my ecommerce site.?

First, tell what you have tried so far and what results you got.

There are zero cost ways and paid ways to acquire traffic, free is posting your niche facebook group and paid are using paid facebook ads (it require some knowledge to test and find winning campaigns).

Increasing sales could be doing CRO on your website and changing things like buttons, headlines, better copy on your products, etc.

When it comes to traffic for eCom websites, you need to tweak your fb ad campaigns and see what works the best for you.

Marketing and sales are mostly based on trial and error methods. You need to throw things at the wall after careful consideration and hope it sticks.
That is what I think marketing and sales are.

you shared really very valuable information here. i have a shopify store and did many campaign with Facebook ads.



Recently i tried Facebook influencer marketing by providing them referral commission on every sell and this work better than Facebook ads.

All of the experience of mine is: Select the right products then make good reviews and use the right keyword

First thing is to generate targeted traffic and a good conversions funnel in the following order: Awareness (Targeted traffic Organic, PPC, Social Media and more), build Interest (Quality Content in your Website, Blogs, Product Reviews etc), next is Desire (More detailed information for example send in emails for consideration), lastly, is Action, the most important and final step generating the sale! (Perhaps use a promo code to close the sale)

Using Social proof notifications can really help increase sales

First of all, make sure you have a good converting store. What is your conversion rate? If it's very low you should focus on increasing that before using more time on driving more traffic.

Secondly, follow a funnel. A lot of people tend to only focus on the lower funnel because it can temporary drive a lot of sales. Like 7-15x ROIS. But if you don't continue to fill up your funnel, you won't see continous results.

Upper funnel:
The goal should be at getting attention around your brand, your company and people who have never seen or experienced your products.

I usually use a mix of facebook ads, instagram ads, display ads and youtube. With a mix of picture, text and video ads. Focus on storytelling, and move away from your products, talk a bit about the value in your products and what other people think of them (PR).
ex. videos that show how easy the problem is and the companies values

Look-a-like, behaviour, search intent and demographic are usually the way to go.

A very important part of your funnel are to exclude people from this part of the funnel when they have visited your website.
Remember -> Create attention in this stage, not engagement. It's not the goal. Don't use call-to-actions etc.

Mid-funnel
The customer have seen your brand and your product but still aren't ready to buy. Focus on USPs, use a lot of testimonials, use-case and how to videos.
Make a popup and grab their email
Facebook ads, instagram ads, display ads, email, youtube, google shopping, influencers.
Demographic, search intent and behavior, look-a-like ads, mail flows, maybe retargeting
Exclude them if they have bought or subscribed to your email.
Video that show how the product works and pictures with USPs, testimonials and reviews.

Lower-funnel
Your goal here are sales and conversion
Use a lot of product information, USPs, urgency, remove objections, and use call to actions.
facebook retargeting, instagram retargeting, google shopping, email, youtube remarketing, bing search remarketing, affiliate.
Pictures with reviews, testimonials, USPs, price and call to actions.

Retention
Focus on creating loyality. Use pictures and videos with tips on how to use the product.
Instagram ads, google ads, youtube ads, email flows, even linkedin. Use a lot of retargeting and email.

You need to hire an expert marketing team who can promote your website in Search Engines and Brand your Products on Social Media
And if you have a good budget, than you should go for paid advertising, this will increase your sales.
In addition to all of them, get someone on your customers support who convince your viewers to buy your products.

Do blog post for your products and promote your blog on social sites and use facebook marketing ads to promote. for long terms SEO method, u should join some forum and discussion group to get more new visitors

By creating the sales ads we can get more sales. Now we will get sales ad on both Facebook and google ads

The best place to start is to add a cart abandonment tool and an email flow to follow. Add a promotion wheel, optimize your fonts and colors (research eCommerce color psychology), and improve your copywriting.

You can try to bost your product by social media share like facebook,youtube etc

You can increase high quality traffic by trying to rank for buyer keywords on Google. In order to do this, you must first target keywords that have a healthy monthly search volume, optimize your sites' pages for those keywords, and then build backlinks using those keywords (and their variations) as anchor text.

Once you have the traffic flowing into your site, you can increase conversions by adding: a lead capture form and then following up via an autoresponder, exit popups, social proof, etc.

If you have experience with digital marketing you can start on Facebook ads or google ads. Generating quality content with the right ads campaign can help you improve your sales.

Now if you have the budget I would recommend hiring a freelancer or agency who could take care of your digital marketing for you.

use social media and other platforms where you can engage with others...write some articles and post also on youtube all of those are free options but you can do some paid ads .

Most if not all of the advise provided has not taken into consideration your range of unique products. It would help to know exactly what your unique range of products are to provide the best advise to generate more sales. Given everyone knows the unique products I am confident someone will offer advise that will blow your mind and not a marketing budget!!!!

If you want to generate new leads or Sales on your website there are many things to do like PPC, Social media Marketing, SEO.

If you want to generate sales, setting up a store is not enough. You need to know how to market your store, so that sales actually occur. You have a very powerful SEO (Search Engine Optimization) which helps you to increase the traffic and in turn helps in boosting your sales. Social media & PPC (Pay Per Click) are the best way to quickly generate sales for your eCommerce store. However, if done properly, paid traffic can, in fact, be quite affordable and once you have a winning campaign, paid traffic can really take your business to the next level.

Optimize your store for conversion...

Have you tried google my shopping? Still pretty cheap and very popular

Best tactics for increasing eCommerce sales and traffic that can help you grow the sales on your eCommerce websites.
best tactics are
Conversion Rate
For an ecommerce website, the conversation rate is a percentage of users who visit the site and end up purchasing from it. This percentage is in regards to the total number of visitors and the ones who are actually doing the buying.
Generating Website Traffic
An ecommerce business relies mainly on its website. Therefore, it is more important first to generate traffic on the site.

Google and FB ads is the best way to earn with ecommerce sites

Google shopping is highly recommended for this, set it up in the merchant centre and there is a course in the google ads partner that allows you to follow a step by step process on how to sell individual products to targeted individuals

Go for FB ads, they work just fine these days, apart from this use source like qoura and others

One of the main things is getting your products in the right way in your webshop.

Too often I come on e-commerce websites where too much information is missing or incomplete. Other problems can be that your products are not correctly priced or out of stock. All this will turn a client away and leave your website without buying anything.

That is why, make sure your products are uploaded in the right way, with the right information.

To increase your traffic first do keyword research and select the high volume keywords and then do seo. Create a social media pages and post regulary.

watching very useful tips

Some of the best ways to generate an increase in ecommerce sales is to do vertical marketing.* Vertical marketing is branching into a new product line that is similar to your main theme/industry.

Selling earth friendly products allowed me to sell solar panels to herbal remedies to bamboo clothing to bpa free plastics.

For traffic generation, it's about providing value to those who need what you know.

Multi-channel retailing has been very profitable for me.

Hope this helps you, good luck!

You should create a hot deals section and do some sort of off-page marketing. Also, you can provide discount coupons to attract new customers to make purchase on your ecommerce website.

Promote on social media and only target the relevant audience.
Apply PPC and SEO strategies
Reach influencers in your country that promote your brand

You have to try out different lead generation strategies and also nurture your customers throughout their sales journey. Whenever, your client visits on the eCommerce website, provide them easy navigation to all the products and services they need. This will encourage them to buy your products.

in this field is a kind of difficult to have success. I will point at some ideas that might help you :

1. find a specific niche. do not start a general store
2. use some "winners finder" tool such as dropship-spy, pexda, ecomhunt, intelligynce, niche scraper...Find that products that really sell.
3. use some ad spying tools such as AdSpy, AdSector or native ones as Anstrex

Doing all of these the right way success is near by.

if you want to organic traffic then you have to keep patience for it. But if you want to get the result immediately then you have to invest money and you can move on paid marketing . If you want to increase your site traffic you can user traffic Travis and it's a free software. Hope it will help for you

Paid traffic can be one of the best ways to quickly generate sales for your ecommerce store. Apart from this, another method you can use to boost sales within your ecommerce site, is to boost trust within your funnel. It is very important that make your checkout process simpler. You can use email marketing to grow your ecommerce store.

The best practice is to start to add a cart abandonment tool at you soonest possible..first I didn't care much about it but I see posts on forums repeatedly encouraging a cart abandonment tool I thought lets give it a try for the sake of guys in forum..wow couldn't believe how much , money it generate ..

Sell Viagra.

I suggest you should develop customer relationships that promote retention, loyalty, and trust.

Providing personalized and successful experience to every customer that comes in contact is a game-changer for us.

We develop a system that 'recycles' customers. It consists of 5 simple stages in the cycle.

1. Support
2. Feedback
3. Referral
4. Engage
5. Close

We have 2 goals to achieve in this cycle. First, is to close the customer to buy more and second, to acquire new customers (free) from referrals.

And of course, we continue to spend money on acquiring new customers through FB ads.

But the best thing that happened is we are not losing a customer. Not again.

for traffic - increase your CTRs of all your media.

for conversions - increase trust by adding reviews/feedback, support, FAQ, look as legit as possible, be daily active accross social channels, etc.