What would be more profitable for E-Commerce Site?

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Hello I am Ketan Mehta I am working on <<<link removed by moderator>>> which has been using basic Web languages, since 2012, But now scenarios have been changed, CMS like Shopify and WordPress have been taken over hardcoded sites for E-commerce.
Now we want to upgrade the site, What would be a better option CMS or Code-based?
please keep in mind now We have over 250+ keywords on the First page,
"Online Shopping" is a keyword with 4 million volumes and 78 Keyword difficulty.
We don't want to effect our rankings and SEO efforts.
You suggestion would be much appreciated.
#ecommerce #profitable #site
  • Profile picture of the author Serene Carmen
    Hi Ketan

    Shopify is the easiest to use for ecommerce. Probably not the best at SEO (I am no expert at Shopify SEO, I'm just getting started so I could be wrong). The benefits of Shopify is that its a great interface, requires no coding and there are nifty apps which allow you to do alot without coding.

    Here's a recent article from the forum on website redesign and effect on SEO.


    If it were me, I would stick with the current site and improve it. Wouldn't risk the SEO impact if you are relying on SEO for your traffic.
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