Traffic for new website - execution

Well yeah, we've done it well over 100 times. Shopify published an article on their blog about a year ago that might help you - Need Traffic? Here's How to Get Visitors to a New Website (Even If You Don't Know Where to Begin)

0 to Success is not that easy.
You should add the usage of both Organic and Paid Traffic to your E-commerce website.

Organic through ranking your website on google by optimizing your keywords for SEO.

Paid through running FB, IG or even YouTube Ads to promote your products.

With patience and persistency... Sky is the limit.

Hi Morielle

Some tips for pre-launch:
Run a giveaway (paid promotion on Instagram and Facebook or with Influencers) to your landing page, to grow your email list.
Grow your social media accounts, Facebook, Instagram etc.
SEO to improve your organic search rankings

After launch:
Facebook, Instagram, Search Engine ads (Goolgle, Bing etc)
Influencer collaborations (paid promotions and shout outs, product for post compaigns)
Keep working on SEO

The simple and best 0 to Success

First hard work on on-page and off-page SEO (keyword research) for search engine ranking

and after use paid ads like Facebook, Google etc.

An optimal mix of Paid and Organic can help you achieve what you are looking for.

Well, it all depends on which eCommerce network you have chosen to start your store. For example, if you're willing to start an e-commerce business with Etsy, you are going to be successful, as Etsy will single-handedly promote your store before the right audience for little cost. If you give this a try, you will know that it's worth it. ROI will start coming before you know.

First, It all depends on Niche... If your selected niche has a lot of competitive traffic then it will be hard to get on top position either you go with paid ads channels such as google ads or Facebook ads. To verify this go on sem rush tool and do some keywords research with your most relevant keywords. if they are more than 40 kd ( Keywords difficulty) then you will face a hard time to stand in the market and also it will charge you high cpc... But against if your target market has a lot of competition and high KD and you still wanted to go into that particular market. Then here are some of my suggestions for you...

Website:
Design Your Ecommerce Store With Atleast 500 Products with (Most Relevant Keywords Under Your Meta Title, Meta Description) And also use unique tags as well.

Traffic:

Create Your Google Ads Account
Create Your Google Search Console
Create Your Google Analytics
Integrate Everything With One Another...
Create Youtube Channel...
Create Google My Business Account

Create Facebook Business Account:
Create Facebook Page
Create Instagram Page
Create Facebook Ads Account
Integrate Facebook Pixel With Your Website

Now Run Paid Ads For Atleast 3 Months and Develop Your Custom Audience on Facebook Ads..
Retarget Them and Gradually Scale Your Traffic... You will Get ton of information from Google Search Console as well..

Good Luck

Run Google Search Campaign & Google Display with Brand Awarenenss