Turning traffic into sales

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I am currently struggling with turning traffic into sales, insights on how you managed to do this would be appreciated.
#sales #traffic #turning
  • Profile picture of the author Kay King
    What kind of traffic - traffic from WHERE?


    Selling WHAT?


    Sales process? Funnel? What type of advertising?
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  • Profile picture of the author GordonJ
    Originally Posted by Nyman Guldemond View Post

    I am currently struggling with turning traffic into sales, insights on how you managed to do this would be appreciated.
    A cardboard sign, a busy intersection with a traffic light. Old Army jacket, fingerless gloves and a God Bless You Sign...

    Is How I turn traffic into sales, and make hundreds of dollars a day.

    GordonJ

    WSO to follow.
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  • Profile picture of the author savidge4
    Originally Posted by Nyman Guldemond View Post

    I am currently struggling with turning traffic into sales, insights on how you managed to do this would be appreciated.
    9 times out of 10, well maybe 99 times out of 100, ok more like 999 times out of 1000 the core issue is targeting.

    Having a Store, and directing all of your traffic to the main page ( home page ) would be the most common mistake. If you are out on say social media saying "hey look at this specific product" and then dropping them onto your home page - you have lost any amount of targeting you may have had.

    You want to ( need to ) match the content or ad that is getting the traffic to page that you are sending the traffic to.

    An article about silky smooth shampoo needs to land on a product page that sells specifically a silky smooth shampoo. The exact same thing with an ad... an ad about silky smooth shampoo needs to direct the traffic to a page that direct sells silky smooth shampoo.

    Again, the common mistake that is made is you send the traffic to your home page, with the thinking the traffic will find the product they want. They found the product they were interested in with the link that put them there. The expectation of the traffic is to land on a page that has product information and pricing.

    If this happens to not be the case in your situation... just say so and we can discuss other issues.

    Hope that helps!
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  • Profile picture of the author RMRC
    Perhaps your landing pages are not on what the user was being advertised? Maybe your product pages themselves need to be more detailed or a better layout? It could be many reasons.
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