Your favorite backlink methods for ecommerce

20 replies
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Just wanted to ask a question regarding the various techniques you guys use to backlink your ecomm sites with. Ie directories, web 2.0, forums and etc.
#backlink #ecommerce #favorite #methods
  • Profile picture of the author daddyoh
    Originally Posted by dswconsulting View Post

    Just wanted to ask a question regarding the various techniques you guys use to backlink your ecomm sites with. Ie directories, web 2.0, forums and etc.
    What is your goal with respect to backlinking? Are you trying to use them to get ranked in google or to get traffic to your site, or?

    If you want traffic to go to your site via the backlinks then join relevant forums, become active there and have a signature file that points to your site. Also, post comments on relevant blogs. Guest posting on relevant blogs is good too. Also, start your own blog and link it to your site. These methods will get you relevant traffic.

    If you're trying to get a page ranked in the organic google search results, there are dozens of backlinking methods that will help with this. Placing backlinks in blog comments still works. I know because I do this regularly.

    I posted these traffic/backlinking methods in another thread but it applies to this thread too:

    1. Create unique and fresh articles
    2. Social bookmarking of your site
    3. Article submissions - Submit your articles to multiple article submission sites
    4. Blogging - Set up a blog that promotes and links to your site
    5. Blog Commenting on relevant/non-relevant blogs in your niche
    6. Press Releases that announce/promote your site
    7. Yahoo Answers - Answer questions and place a link to your site
    8. Directory Submissions - Submit your site to relevant business directories
    9. Guest Posting on relevant blogs
    10. Video Creation and submission to multiple video-sharing sites
    11. RSS feed submissions - Submit RSS feed to multiple RSS submission sites
    12. Social Media - Get active in multiple social media sites
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  • Profile picture of the author Ernies
    I usually use link tiers with web 2.0s and guest blogging posts at the top and wiki comments, social media posts, and blog posts at the bottom. I sprinkle in some directory submissions and Yahoo answers and that is usually it.

    If you are new to backlinking and SEo it might be a good idea to just outsource it though.
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  • Profile picture of the author WebTheorem
    I use various methods.

    But here is my normal safe approach.
    Start with good original unique content (never use the same articles), setup some Web 2.0's, build backlinks to those, and then build backlinks to those backlinks...

    Get some social media going (usually twitter works best), Start tweeting every or every other day about your site, your web 2.0's, etc.

    Just don't spam... its very easy to track spam these days.
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  • Profile picture of the author dswconsulting
    Good tips and thanks! My primary success has been using relevant expired domains. It seems google has developed a method as of late to battle this tactic. It used to be just 1 relevant link from a high pr site would boost my serps in a matter of 48hrs, not the case now. Only about 1/3 of my exp domain links are being indexed.....

    Canyou give some examples of the web 2.0 links that have actually stuck?
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    • Profile picture of the author WebTheorem
      Originally Posted by dswconsulting View Post

      Good tips and thanks! My primary success has been using relevant expired domains. It seems google has developed a method as of late to battle this tactic. It used to be just 1 relevant link from a high pr site would boost my serps in a matter of 48hrs, not the case now. Only about 1/3 of my exp domain links are being indexed.....

      Canyou give some examples of the web 2.0 links that have actually stuck?
      The Web 2.0's that stick are the ones that don't start out with a bunch of outgoing links at first. Their also the ones that don't have spam looking keywords and phrases. It's all about natural looking now a days.

      This technique has proven very well for projects I've worked on for people. The stuff that doesn't stick are the ones that use automated programs that everyone and their brothers have.
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  • Profile picture of the author seobuzz
    Ecommerce website usually have many pages and you need to build links to your inner pages as well. That is one of the major reason web 2.0, blog posts, social bookmarking are good options for building backlinks. I am only considering the options which are free.

    Then you have Yahoo Answers marketing which works pretty good for ecommerce website. Also facebook and social media promotion is also quite effective with ecommerce. Although you may not consider these as link building technique, but still they are effective techniques.
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  • My favorite (and most effective) tool I use, by far, is guest posting.

    Once you've established yourself as a mighty authority in your niche, people come to you all of the time asking you to guest post on their sites.

    However, I do turn down opportunities every once and a while. I look at SEMRUSH and MajesticSEO of their sites to make sure that their websites haven't been Penguin/Panda slapped when those updates came out.

    Why?

    Because if they did, it indicates that they generally have blackhat methods of marketing to their sites. And if they have blackhat methods marketing THEIR site, and it links to MY site, then it's not a good sign to Google (so says Matt Cutts in a recent video)

    Also, I look at their traffic, authority, and I look and see if the comments on their blog are spammy outbound links.

    If they are - I tend to stay away for the same reason.

    But I guest blog/post a lot - and I'm up to do it for anyone, if they ask. It's a great way to siphon traffic and gain authority.

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  • Profile picture of the author WebTheorem
    Exactly. People are so focused on gaining traction on their said keywords. Build some content first, build a natural approach, then slowly introduce your keywords.
    I usually go back to original blog posts and tweak them after some time has past.
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  • Profile picture of the author WebTheorem
    Try it out. Once the blog has built age and authority, then I go back and add links and more keywords. Or change up the anchors.
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  • Profile picture of the author dswconsulting
    These are all great methods and likely all have some degree of success. Im sure nobody wants to give up their secret sauce but can someone give particulars? Ie blogspot, wordpress, squidoo and etc. I mentioned my approach of expired domains (AND I MEAN HIGH PR HIGH AUTHORITY domains) but lately this method has not been as effective. What are your thoughts on redirects? I havent tried this yet but i am tempted. I just picked up 2 pr 3 expired domains (clean profiles and 7+ yrs old). Im thinking of simply redirecting them to my new ecomm site to pass link juice. Any thoughts or experience on this?

    Ps the 2 domains in question are very relevent to my ecomm site so it would appear natural
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    • Profile picture of the author MelanieandMiles
      If you just redirect the aged domains to your eCommerce store, I'm not sure the seo mojo will follow.

      Personally, I'd install WordPress to each of the relevant domains and turn them each into an authority site with lots'a relevant content.

      Then when you post a new product, you can write about it on the most relevant blog and get the backlink...

      You can clog up the SERPS this way... If 2 of your authority blogs and your ecommerce links are all showing up in the top5 of a Google results page, your getting the traffic and your competition is getting bumped!
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  • Profile picture of the author ronrule
    ^^

    That. Call one "the official blog of" your store, and the other one "the unofficial blog of" your store. Have writers post content daily.
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    Ron Rule
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  • Profile picture of the author dswconsulting
    This is exactly what I have done in the past with other non ecomm sites. its also the same method that seems to have lost effectiveness. In recent months google has somehow figured out how to devalue links. It sounds crazy I know but they are certainly up to something in regards to links and relevancy.
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    • Profile picture of the author ronrule
      Originally Posted by dswconsulting View Post

      This is exactly what I have done in the past with other non ecomm sites. its also the same method that seems to have lost effectiveness. In recent months google has somehow figured out how to devalue links. It sounds crazy I know but they are certainly up to something in regards to links and relevancy.
      I've found it's less effective with brand new domains, and more effective with old domains that are PR4 or higher. Not sure what PR 2 and 3 would yield though.

      A lot of the search engine marketers I follow are constantly touting buying expired high PR domains as a mechanism of driving traffic, it's only a matter of time before Google works a simple whois check into their algo to auto-devalue any pagerank that was acquired prior to a domain changing hands. Wouldn't be hard to do.
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  • Profile picture of the author dswconsulting
    Ron I think you're right on. I've tested this method using over 12 high pr and well aged domains. When I 1st started usingg this method it was gold. Even just 1 outbound link to my money site would push me to the top of the serps. Yet it seems less effective now. Perhaps ill try and dig out some even higher pr exp domains and test with them.
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  • Profile picture of the author WebTheorem
    I have to go with Ron on this one. I would think Google is looking at when the old domain is re registered and then seeing a new link being posted to a "money site" and devaluing it tremendously.
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  • Profile picture of the author mianfarhanraza
    Will it work if one buy a high PR expired domain, Restore its archived content and let it back up.
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  • Profile picture of the author chenyanroger
    I am a online store owner, I am looking for guys who can help me on the first page in a not long time.

    PM me, if you can.
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