2 replies
  • |
I was wondering if any e-commerce owners had a specific budget they have dedicated to advertising/marketing.

I took a small business class here locally, and they said the first year, you should spend 10% of your cashflow (gross sales). The after your first year, drop it down to 6-8%.

Anyone have a rule of thumb? This could fluctuate a lot depending if you use PPC/SEO/other methods.
#budget #marketing
  • Profile picture of the author Igor Pauer
    It is not possible to say "10% of your cashflow". In high-competitive niche, starting your eshop, or going to new country if you want to start up fast, you can easily spend 1000% of your cashflow.

    Once established, using WOM - it will be no problem to spend 0%.

    114.000 pcs of silver jewelry physically in stock. Diamond jewelry also available (in stock).
    We are direct producer. We dropship worldwide. Details of our affiliate, dropship and wholesale program find here.

    {{ DiscussionBoard.errors[8073706].message }}

Trending Topics