eCommerce Store on a Bloggger Blog? Possible?

Hi Nicolas,

The difference would be that someone else would own your store. Google owns Blogger and can shut down blogs at any time, for any reason. I've heard nightmare stories of people losing substantial incomes overnight by having their blog removed by Google - for no apparent reason.

If you're going to run a business you MUST build it on solid ground by using a trusted platform. There are multiple ecommerce solutions mentioned in this section of the forum that are most, or all, trusted platforms. Yes, they cost a small amount of money to operate each month, but the peace of mind you'll have by knowing that your hard work is safe and secure is well worth it.

Also, as someone else has already pointed out in this section more than once, Google is now looking at ecommerce sites very favorably. That's because they're being built with trusted ecommerce platforms and offering actual physical products rather than downloadable information.

Bottom line, always, always build your assets on platforms that you either own or have at least a good amount of control of. Blogger isn't one of those.

Joe

How're you planning to build an ecommerce store on blogger? What shopping cart solution are you going to use? If you're doing a really small operation, sure, but you're going to hit bottlenecks as you scale up.

-v

I can see it having a place as an addition to your own store front. But you really want to control your brand and domain (aka your future). Can't you use those blogs as a way to point traffic and juice toward your own domain?

The short answer is yes, you could embed a paypal checkout cart in blogger if you are so inclined, but as others have said, why would you want to? If set up right, ecommerce stores can rank quite well especially since they are extremely relevant to what people want to buy. What I do suggest many times for new store owners, is to use Blogger to create a blog for your site and either feed it in as a RSS feed or as a subdomain to your main site (blogger allows this).

The only time I might try using blogger is if you want to sell a single product, its easy to test and create a sales page for it but what you pick up in ease of use you give up in functionality compared to a good shopping cart application.

Remember that Youtube ranks even easier with google compared to blogger, yet you would never think of trying to run an online store there. BUT, you would use it to drive traffic to your main sales site.

That being said, if you want to try it out for a single product or two, see nothing wrong with it, just know that the time you spend ranking, you are ranking blogger, not your own domain.