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What Are You Doing to Build Traction?

by TheCodex
5 replies
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So I'm just starting up my first E-Commerce project and we've just finished building the framework of the UX and I was curious what are some of the other Warriors doing to build traction with their stores?

Whether it's SEO, PR, Social, etc, etc...

I'm personally working on a three month plan for daily SEO, Social, and PR to build a decent footprint.

Does anyone care to share how they're building to scale?
#build #traction
  • Profile picture of the author andtsai
    Social was huge for us. We started building our social communities on Instagram and Facebook 2 months before launch. By Launch we had 4500 followers on IG and 2500 fans on FB (built organically by seeding great content and incentivizing with giveaways).

    We launched two weeks ago and social has been our main traffic driver.
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  • Profile picture of the author TheCodex
    Did you look at Pintrest?
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    Internet Codex - Redefining Internet Marketing
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    • Profile picture of the author justray
      I am wondering about Pinterest myself. I have been using Pinterest as a driver of traffic for about 6 weeks now, and no sales from the little traffic I get there. I get more traffic from backlinks on popular sites. Does anyone know the normal time before traffic from Pinterest turns into conversions?
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      • Profile picture of the author xpesos
        There are two spheres in pinterest, if you are targeting group boards you will not receive much engaging traffic, Whereas if you build regular boards steadily and promote your stuff there you will get better result

        Also you have to keep in mind that your are targeting female dominating traffic mostly moms

        I was also analysing my traffic from pinterest and i saw that about 50% of my traffic was using tablets or smartphones to access my site, this is also major factor you have to make your site smartphone/tablet friendly so your traffic would not just bump away
        Originally Posted by justray View Post

        I am wondering about Pinterest myself. I have been using Pinterest as a driver of traffic for about 6 weeks now, and no sales from the little traffic I get there. I get more traffic from backlinks on popular sites. Does anyone know the normal time before traffic from Pinterest turns into conversions?
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        Daily 15+ Winning Products and 500+ Trending Products for Dropshipping/Ecommerce/Amazon FBA - Start free Today
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        • Profile picture of the author TheCodex
          Originally Posted by xpesos View Post

          There are two spheres in pinterest, if you are targeting group boards you will not receive much engaging traffic, Whereas if you build regular boards steadily and promote your stuff there you will get better result

          Also you have to keep in mind that your are targeting female dominating traffic mostly moms

          I was also analysing my traffic from pinterest and i saw that about 50% of my traffic was using tablets or smartphones to access my site, this is also major factor you have to make your site smartphone/tablet friendly so your traffic would not just bump away
          It's nice to know that so much of that traffic is mobile because I FIRMLY believe that the difference between today's winners and tomorrows is whose the most focused on the three screen demographics.
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          Internet Codex - Redefining Internet Marketing
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