by feedia
20 replies
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Hello everyone!

I wanted to make a post about the open-source (free) e-commerce cart called 'Opencart'. I have tried several e-commerce carts. I have tried hosted, and I have hosted them myself. Here is my opinion.

For the price (free) and the amount of add-on features available (some for free many for a minimal price), I think opencart is by far the best option, especially for newbies or small retailers.

My only question for other users is: does your cart solution do well with search engines? At this time, I am not sure if it's because google is always changing, or if some carts do better with seo/indexing? I actually have 'seo' add-ons to make all pages friendly, but compared to past carts I have used, opencart is not #1 in this category.
#ecommerce #opencart
  • Profile picture of the author Solid Commerce
    I think that just about any shopping cart can be worked well enough to get yourself some pretty good rankings in the search results. Granted, there are most likely some that have more ready-made SEO extension and plugins than others...but I think that with a strong strategy and good execution, you can infuse any online shopping cart with a successful SEO campaign.
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    Solid Commerce

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  • Profile picture of the author emidelicious
    SEO features are mostly included in all shopping carts, some go to deep leve and some not but overall i have worked in magento, presta and opencart. Found that i can set page wise, category wise meta settings. Bid difference is from the addons point of view.
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    • Profile picture of the author DavidLowes
      We prefer to use Opencart when building eCommerce sites for clients (only when eCommerce is the main objective of the site). For adding products & keeping track of records, it is extremely user friendly.

      We have a number of clients ranking well on this platform. One Hair Extension specialist in particular has top 5 rankings for 6 extremely competitive keywords.

      I recommend Opencart for most eCommerce sites.
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  • Profile picture of the author amcg
    I think if you're starting out, you'd be foolish to ignore a hosted solution like Shopify or BigCommerce. That said, I think OpenCart is probably the pick of the bunch in terms of free/open source.

    It's weird because despite there been a wide variety of ecommerce software available in the open source/free space, there's very few proven solutions. Putting aside Magento - which is a good option for SME though less so for SMB's, I can think of one other decent solution. (Woo Commerce)
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    • Profile picture of the author Solid Commerce
      Bigcommerce is a great suggestion. It's one of the best and most user-friendly hosted carts around, and what sets it apart from a lot of other options is how well it integrates with so many other plugins and third party solutions that make it really great for when your business begins to grow.

      Scalability is a really big thing for eCommerce, so knowing that your software can grow with you is very, very valuable.
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      _ Sean B.
      Solid Commerce

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  • Profile picture of the author feedia
    Yeah......and I guess I was being picky when I said the seo was not the best.......it just seems like I am working really hard to get results. Of coarse, I am not paying for them!
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    Thank You,
    Lane
    http://feedia.us - Community for Sharing Articles - Contests - Deals - Games

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  • Profile picture of the author LastWarrior
    Good question feedia. I wondered the same myself.

    DL's post "We prefer to use Opencart when building eCommerce sites... One...specialist in particular has top 5 rankings for 6 extremely competitive keywords."

    That seems search engine friendly enough for me!

    LastWarrior
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    • Profile picture of the author LABEShops
      My stores use opencart and I've been ranking well without any seo add ons. I have done some tweaks myself, but use the stock opencart with some modifications here and there.

      See my post on the opencart forums about seo and opencart (I am LABEShops there as well).
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      Owner of LABEShops.com & 20+ Niche Online Stores as well as Scifispace.com and other sites. Recommended Host: Evolve

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  • Profile picture of the author htsashok
    Good idea Feedia. Opencart is a very good suggestion and also big commerce this is simple quite very good and also active in search engines. Do you know little about the customized script for ecommerce solution sites in day today trends in industry. An survey says that many ecommerce experts are mostly prefer to use the customized scripts for their business sites. Also some open source cart are smart on handling the critical cases in sites.
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    Best ecommerce script for your B2B needs.

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    • Profile picture of the author John Matthew
      It is better to use BigCommerce as it has many features that leads to more sales.
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  • Profile picture of the author htsashok
    It is better to use BigCommerce as it has many features that leads to more sales.
    Hello John, Do you experienced with Bigcommerce? if it so, please share it with us. I wish to know even more about it.
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  • Profile picture of the author LABEShops
    Bigcommerce is a hosted cart solution so you have limited control over "making it your own" and adding features. It is also not free. I agree it is a good solution for anyone that has zero knowledge of even the basics of html or if you just want to test a store concept or do a temporary shop, but otherwise, I never recommend hosted solutions. You are at their mercy if they decide to increase rates or shut down (as magento's hosted version, Magento Go, recently did) that can leave you in a bind to get your store moved to something else and back up without losing revenue.

    Opencart is free and opensource and you have complete control over features and design thru either plug ins or your own customization if you know a bit about html/php or hire someone that does. Plus even if in the future they stop developing it or producing updates, the code will continue to run on your own server for as long as you want it to - indefinitely or while you transition to something else if you choose to.

    There are other cart scripts both free and paid that you can download and control as far as keeping it running on your server even if the cart development stops, though personally, I have found opencart the best choice for me and I played with just about every cart out there including Magento.
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    Owner of LABEShops.com & 20+ Niche Online Stores as well as Scifispace.com and other sites. Recommended Host: Evolve

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  • Profile picture of the author AnthonyCapetola
    We've partnered with Bigcommerce, Shopify and 3dcart. All three present great ways to build and manage a store.

    The big name would have to be Magento, what could be considered the "preferred platform" but that really depends on # of products and how efficient you are as a developer. The learning curve is higher but Magento also has a vast marketplace of extensions and add-ons.

    Ease of use goes to 3dcart and Shopify. Support and function goes to Bigcommerce. Shopping carts are great but are no match for top eCommerce platforms.
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  • Profile picture of the author spooksdenimes
    Hi ! Most of my websites have run on opencart , and so far so good ! SEO wise, I don't think it'll have an impact, i'm using some basic SEO tools for opencart to handle it better, like the short url or suggesting keywords, and I got my website in the google top3 on a few keywords.
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    • Profile picture of the author James Gordon
      Magento is the perfect choice for the online business.
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      • Profile picture of the author Giraffex
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        • Profile picture of the author htsashok
          Originally Posted by Giraffex View Post

          Magento is very difficult and hard system.
          So, what's the problem on using Magento? Please let us know what are the drawbacks in Magento ecommerce.
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  • Profile picture of the author storehippo
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  • Profile picture of the author LABEShops
    There is a reason Magento has a training program - you really need it to learn how to use it. It has a steep learning curve and you can expect to have to hire someone to customize it for you. Their addons tend to be expensive and not like to play nicely with each other. You should also plan on 3-6+ months development time to get it all set up and working properly. It also has specific hosting requirements so you need to look for a certified Magento host for it to work properly and even then, it's easy to break (as demonstrated by the crash being on Shark Tank caused the red dress boutique which runs on it - and why they mentioned in their pitch they planned to change software with the money from the sharks).

    I worked with Magento for about 6 months in a test environment and never did get it to the point to launch it live. And I've been running ecommerce stores for over 10 years. If you are new to ecommerce, don't even try to do it yourself.

    I went with Opencart instead as it was so much easier. I had my stores set up and running on it in hours rather than weeks.
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    Owner of LABEShops.com & 20+ Niche Online Stores as well as Scifispace.com and other sites. Recommended Host: Evolve

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  • Profile picture of the author HDRider
    I use opencart with a few seo options and it ranks well. If you are getting data from your supplier you need to change title and descriptions to be unique.
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    • Profile picture of the author LABEShops
      Originally Posted by HDRider View Post

      I use opencart with a few seo options and it ranks well. If you are getting data from your supplier you need to change title and descriptions to be unique.
      Yup. I manually add all products creating unique titles and descriptions for each.
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      Owner of LABEShops.com & 20+ Niche Online Stores as well as Scifispace.com and other sites. Recommended Host: Evolve

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