So many people over the years have told me stories about how they spent hundreds or even thousands of dollars getting an e-commerce website up and running.....but then assumed they would just get customers and sales. More and more people are now finding out they can get a store up and running for a lot less, but still the same problem exists. How do I get my store noticed and selling products?
Paid Ads (standard placement ads, network ads like google adwords, etc.) - But these can get pricey, especially of you are new to it.
Article Submissions - you can write and submit articles to blogs, and submit press releases. Many say this still works well, and some say not so much.
Link Building - building links has been known to increase search engine ranking. (has this changed with Google's updates?)
Affiliate Programs - many carts come with their own built-in affiliate program, but is it better to use a known service? (ie: linkshare, cj.com)
Social Networks - Not a save all, but having a social presence is a must now-a-days. You can receive some decent traffic, and even if the conversion is small, it's more than you had before. Which ones? Obviously Facebook and twitter for sure......but many others can work well, depending on niche, and how you promote it.
What is your biggest challenge with e-commerce? Are any of the above working for you?