how to make buyers list?

18 replies
Most of the people say that if you offer people some free things then they become freebie seekers and dont buy stuff. So how to make buyers list?

Thanks
#buyers #list #make
  • Profile picture of the author jfalxr
    There's so many ways to build this..

    The simple one- but requires some works, is to sell your own valuable products and offers affiliate 100% commissions

    Some low cost options, such as $1 offers or offering your list a MRR license to your products can also be a good idea..

    Off course, depends on many factors such as your products, sales funnels, follow-ups email, etc.

    Anyone can gives more?
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    • Profile picture of the author ipsummedia
      Originally Posted by jfalxr View Post

      There's so many ways to build this..

      The simple one- but requires some works, is to sell your own valuable products and offers affiliate 100% commissions

      Some low cost options, such as $1 offers or offering your list a MRR license to your products can also be a good idea..

      Off course, depends on many factors such as your products, sales funnels, follow-ups email, etc.

      Anyone can gives more?
      So what to do?
      Should I offer them free gift or OTO of low price like $7
      I have other option also I can give them free gift and on the download page I will put banner of low price product like $7

      Help and give some suggestions
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  • Profile picture of the author msabihj
    Originally Posted by ipsummedia View Post

    Most of the people say that if you offer people some free things then they become freebie seekers and dont buy stuff. So how to make buyers list?

    Thanks
    There are always different types of people in your email list. But what I personally believe is that it is YOU who make your list buyers or freebie seekers.

    To get someone on-board, you definitely have to offer a freebie. But what you send them once they are on the list, makes the difference.

    Sending them freebies every week will make your entire list a freebie seeker. Sending them paid affiliate offers will push them to unsubscribe.

    What value you deliver to your list is important.

    Sending your list valuable content/information without any offers (free or paid) will make them feel 'they are in right hands'.

    I personally send no more than one paid offer a week to my list. I rarely send freebies to my list.

    Sending them occasional paid offers and frequent value will make you a buyers list.
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    • Profile picture of the author ipsummedia
      Originally Posted by msabihj View Post

      There are always different types of people in your email list. But what I personally believe is that it is YOU who make your list buyers or freebie seekers.

      To get someone on-board, you definitely have to offer a freebie. But what you send them once they are on the list, makes the difference.

      Sending them freebies every week will make your entire list a freebie seeker. Sending them paid affiliate offers will push them to unsubscribe.

      What value you deliver to your list is important.

      Sending your list valuable content/information without any offers (free or paid) will make them feel 'they are in right hands'.

      I personally send no more than one paid offer a week to my list. I rarely send freebies to my list.

      Sending them occasional paid offers and frequent value will make you a buyers list.
      Thanks buddy
      Just of curiosity how much value of your subscribers right now and how big is your list?
      If you dont wanna disclosed it here you can PM me
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    • Originally Posted by msabihj View Post

      There are always different types of people in your email list. But what I personally believe is that it is YOU who make your list buyers or freebie seekers.

      To get someone on-board, you definitely have to offer a freebie. But what you send them once they are on the list, makes the difference.

      Sending them freebies every week will make your entire list a freebie seeker. Sending them paid affiliate offers will push them to unsubscribe.

      What value you deliver to your list is important.

      Sending your list valuable content/information without any offers (free or paid) will make them feel 'they are in right hands'.

      I personally send no more than one paid offer a week to my list. I rarely send freebies to my list.

      Sending them occasional paid offers and frequent value will make you a buyers list.
      I think this is fantastic advice.

      You have to stand apart from the majority of the people in the marketplace. It generally requires more effort to deliver regular value and that is why the majority of people don't do it.

      If you want to stand out to people, deliver value (and have a soft sell) within the value, and then mix it up with more direct pitches.

      I used to follow Frank Kern's CCP (Content, Content and Pitch) model, but now it's more like CCCP (Content, Content, Content and Pitch).

      It's competitive out there and you need to gain trust more then you sell.
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  • Profile picture of the author Zero
    You have a free offer, they opt-in to your list, you can take them to a One-time-offer page which is offering something complimentary/related to what you gave away for free for a low cost price of say $7/17/27 ( you should test the price that works best ) and that way you'll add people to a buyers list.
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  • Profile picture of the author creed1994
    I agree. I didn't even promote a paid offer to my list for first 2 months. I used to send out emails 3-4 times a week so they remembered me. Also subscribers you get from giving Free WSO are more valuable then any solo ad you buy. They convert better
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  • Profile picture of the author Alexa Smith
    Banned
    Originally Posted by ipsummedia View Post

    Most of the people say that if you offer people some free things then they become freebie seekers and dont buy stuff.
    If "most of the people" say this, then most of the people may be missing the point, at least to some extent.

    Offering people a "free report" (or whatever you call it) - typically in exchange for their email address - doesn't make anyone a freebie-seeker.

    The reality is that some of those people are freebie-seekers at the time they subscribe, and others aren't. Part of the job of email marketing is to turn some of the intending freebie-seekers into customers. The ones who were going to be ready to buy something, at the point at which they subscribed, will still be ready to buy something a week later. They haven't "become freebie-seekers" just beause they've been given a free report.

    What matters is to make sure that that "free report" (or whatever you call it) serves all the purposes listed here.

    The reality is that if it does, one has a good chance of making sales (whether some of the people are "freebie-seekers" or not).

    If it doesn't, then probably not so much.

    .
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  • Profile picture of the author Victor Edson
    The simple solution is, you must sell something. It doesn't have to be your product, but people need to know that you promote stuff for them to buy that you genuinely believe will help them.

    This will get people into the mindset that it's okay to see you promote something, because they know you genuinely support it and recommend it.

    The opposite would be sending a new affiliate offer every day or promoting free stuff to your list and never asking them to buy anything.

    Ultimately, you should aim at creating your own products if you haven't considered it yet.
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  • Profile picture of the author Matthew Trujillo
    Your main focus shouldn't be on how you can make a quick buck off of your subscribers, but instead what's in it for them? How can you help solve their problems? What value do you add to their life? You first build a targeted list of subscribers by giving away a free gift something of perceived value. Then you help them in your emails by sending them helpful tips , videos, whatever it is. In turn what happens is they trust you and they buy from you because they know you are their to help them, and you aren't like all the other marketers out to make a quick buck.
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  • Profile picture of the author OTrap
    The basics of this are simple, really. The devil exists in the details.

    The basics:

    1. PRODUCT - Build a product which offers value or bundle PLRs which offer legitimate value (you must vet these) in such a way that there is a logical progression and ease of use for the end user.

    2. SALES FUNNEL - Figure out a way to break up the total offer into the base offer and the upsells. During this time, you should figure a base for pricing (this can change based on testing later).

    3. CONTENT - Figure out a pitch. Good sales copy can often cover a multitude of multimedia sins, so this is a very important step. Don't try to breeze through it, and be willing to tweak this later as well, based on testing.

    4. WEBSITE - This is where the content gets to do its thing. Ultimately, you want people to see something that keeps them drawn into the page. You also want to make sure they get eyes on your content easily, which is why keeping enough of the content above the fold as possible without detracting from the aesthetics terribly. While content is important and can cover some multimedia sins, making the content unappealing or difficult to read will keep eyes off your content.

    3. AFFILIATES - Offer affiliates a competitive commission. At the end of the day, the EPC an affiliate sees will be what makes sending traffic to your page worthwhile to them. While they might care about only sending quality (and any good affiliate does place importance on this) offers traffic, if it doesn't make them money, they have no incentive to do it.

    Also, if your goal is to generate buyer leads, don't be afraid to break even on the product itself. If you can get plenty of affiliates without doing this, more power to you, but otherwise, it helps to play the long game and break even on the product in order to generate the buyer leads.

    3. FULFILLMENT & SUPPORT - People will stop buying anything else you refer to them if you demonstrate no help on what you, yourself, offer. Give people a place to ask you questions, and make an effort to be genuinely helpful. Not only will doing so make your list more responsive to your own brand's emails, but it will also prevent refunds, which hurt affiliates in a rev-share, and which cost you money out-of-pocket in a CPA model.
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  • Profile picture of the author eunette143
    My way of having buyers list is to sell a $39 product for $1 so you can easily identify buyers, this is the quickest way to identify a buyer from normal subscriber.
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  • Profile picture of the author Jack Sarlo
    Originally Posted by ipsummedia View Post

    Most of the people say that if you offer people some free things then they become freebie seekers and dont buy stuff. So how to make buyers list?

    Thanks
    If you're really worried about attracting freebie seekers get rid of them quickly by redirecting subscribers to a OTO after optin in. Not some cheap $7, try something more expensive at $49.95. I know it's no so easy to create/find a product for an OTO. This will tell them in their face: I sell quality products for money. Free gifts my competitors...

    Ultimately the other way is to simple not giving them free sutff in your emails - they're already getting the emails for free! Maybe you also have a blog, articles and what not, those are all free. Don't flood them with "gifts" because they'll expect nothing else but free gifts from you.

    In almost every email try to put an affiliate link (or link to your product) whether it's in P.S. section or in content of email... Sure then once in a while if you find something free that's really useful you may give it to them (or give them a survey to fill and promise them a free gift if they take it).

    So bottom line... don't let them think you're a provider of free gifts, you provide quality products for them to buy. So there's many ways to do it...
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  • Profile picture of the author MrJp
    We have some very good answers here. I do agree with providing your subscribers with a $1 product as long as the value of the product is of at least $17 or more. It's a great way to get their foot through the door and provide value and also build your brand (if you created the product)

    What I would like to add to this is that you should be using these $1 Products to not only separate buyers from freebie seekers but also segment your list in a few different sub niches of MMO. Your chances to convert will be much higher if your email marketing is targeted to the specific sub niches. This way you can keep your subscribers interested, responsive and get better results and less unsubs.
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  • Profile picture of the author Mason13
    Are they in fact "Freebie Seekers" or simply on a quest for answers, perhaps looking for mentoship or even an easy-to-replicate formula?

    I mean, we all started with a simple Google search and eventually bought something. Let's not discriminate I say lol.

    The truth is more about how you "stand-out" from other marketers.

    Keep in mind that most people are on 40 - 70 different mailing lists.

    Do people see you through video or hear you through audio... to know that you are a real person? This may not sound like much but just a simple video greeting your subs can help you get noticed.

    The human mind needs to relate and feel a connection prior to buying from an unknown person... but most marketers will simply send e-mail swipes saying : Buy my Sh!t now! .... therefore not building a relations with them...

    Being different from all the other 40 - 70 marketers is a great way to increase conversions and possibly the only thruth behind it! - May the best marketer win on the days you e-mail your subscribers!

    Fact - I never remember who sent me a random offer but I always remember who sent me FREE content that is VALUABLE... and those are the ones I chose to buy from LATER down the road (follow-ups & bookmarks). I figure it's like that for most common mortal as well...

    I agree as well that using $1 products as bait with your "Cold Traffic" and segementing buyers is also important as mentioned in previous posts.

    Good luck in your quest mate!
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  • Profile picture of the author joshsiaw
    I don't agree with the freebie seeker concept because if that were the case, a lot of successful marketers would not be successful.

    If someone opts in to your list for a freebie you are offering, it means they are interested. I think the key is really to capitalize on their interest and plan a proper funnel to continue to keep them engaged.

    That said, if you want to get buyers on your list, one way is to partner with other marketers and offer to put your product as a bonus. It's a nice win win situation because it bolsters the other marketer's product and helps you get buyers on your list.
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  • Profile picture of the author mdarifsadik
    Take the offer and make a list which you make during offer .It will help you to provide report .
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  • Profile picture of the author tristatemedia
    you need upsells, down sells, cross sells, like the others said. start with low selling product and move up. maybe you can have3-4 funnels hooked up to each other.
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