ONE Damn Good Way to Get People to Unsubscribe from Your List

11 replies
Not being Consistent and Not being true to yourself in your Follow ups \ Broadcasts

This is a must in Email Marketing.

For instance, do not start off in your Intro. Email telling your Subs how much you hate SEO ....and then 2 weeks later start Promoting a Product to those same Subs on back linking and getting ranked in Google

Bad move !!

Or if you talk to your Subs and emphasize the importance of a stable long term healthy lifestyle with no quick fixes. And then the following month you promote a Program that details how to lose 20 lbs in 10 days following a liquid diet

You really think none of them will call you out on this ??

Personally, I have Unsubscribed to Lists in the past in very similar cases.

So keep it congruent ,which really should not be hard at all if you are Trustworthy to begin with


- Robert Andrew
#damn #good #list #people #unsubscribe
  • Profile picture of the author Samuel Adams
    Even here on the forum, I've read about situations where list owners had stopped actively communicating with their list years ago and now looking to revive an obviously dead list. There is no such way as cleaning up inactives on a list of subscribers you have not emailed in two years as those people won't remember who you are. Just best to start a new list.
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    • Profile picture of the author radhika
      Originally Posted by Samuel Adams View Post

      Even here on the forum, I've read about situations where list owners had stopped actively communicating with their list years ago and now looking to revive an obviously dead list. There is no such way as cleaning up inactives on a list of subscribers you have not emailed in two years as those people won't remember who you are. Just best to start a new list.
      This is the Number 1 reason I vote for unsubscriptions. Suddenly the list owner feel like sending an email with hundreds of bounce backs and unsubscriptions.

      .
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  • Profile picture of the author khansaccounts
    A Big Thanks
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    Mukhtiar Ali Khan Internet Marketer

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  • I've certainly gotten e-mails in my inbox and thought "Who is this again?"

    I've also gotten e-mails from people who rarely ever mail out, but when they do, they're worth paying attention to.

    Being contradictory shouldn't be an issue as long as you're being honest with people. You don't see Snoop Dogg forgetting that he's pro Mary Jane, for example.

    - Clif
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  • Profile picture of the author IM Alex
    I once got an an email from someone that shall not be named after years of silence that said something like "we've had some relation of some kind in the past, and I want to tell you I'm getting back again" or something similar. This is someone I had purchaced a product from. Now how's that for throwing an insult in one of your oder customer's face! Needless to say, I unsubed, blocked and reported the guy for spam.
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    • Profile picture of the author JohnnyPlan
      Originally Posted by IM Alex View Post

      I once got an an email from someone that shall not be named after years of silence that said something like "we've had some relation of some kind in the past, and I want to tell you I'm getting back again" or something similar.
      Ironic how some marketers will only remember your name when they have something new to sell you. Chances are, that person had ignored the other people on the list as well over the years and was just now dusting off the list to see if there was any use to it. With email marketing, you have to keep up that on going trust relationship or it's worthless to have those people on your list.
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  • Profile picture of the author PatriciaS
    Good advice.

    Another is sending them nothing but sales pitches.

    And another is blanketing their in box with your emails -- most or all of which are nothing but sales pitches.
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    • Profile picture of the author JohnMcCabe
      Originally Posted by IM Alex View Post

      I once got an an email from someone that shall not be named after years of silence that said something like "we've had some relation of some kind in the past, and I want to tell you I'm getting back again" or something similar. This is someone I had purchaced a product from. Now how's that for throwing an insult in one of your oder customer's face! Needless to say, I unsubed, blocked and reported the guy for spam.
      Good strategy, sounds like really lousy execution.

      Needless to say, you got two out of three right.

      Unsubscribe? Cool.

      Blocked? Cool.

      Reported as spam, when you had an existing relationship (no matter how fractured)? Not cool...
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      • Profile picture of the author discrat
        Originally Posted by JohnMcCabe View Post


        Reported as spam, when you had an existing relationship (no matter how fractured)? Not cool...
        Yep, I have to agree that is taking it a little too far ! Alex, that's a pretty serious charge against someone you were affiliated with in some way in the past , don't you think ??
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        • Profile picture of the author IM Alex
          Originally Posted by JohnMcCabe View Post

          Good strategy, sounds like really lousy execution.

          Needless to say, you got two out of three right.

          Unsubscribe? Cool.

          Blocked? Cool.

          Reported as spam, when you had an existing relationship (no matter how fractured)? Not cool...
          Originally Posted by discrat View Post

          Yep, I have to agree that is taking it a little too far ! Alex, that's a pretty serious charge against someone you were affiliated with in some way in the past , don't you think ??

          Looking back at it I do agree, the spam report was rash. However, at the time I was provoked enough to ignore it, and that's the important point; it doesn't take much for others to do the same if they feel insulted or irritated enough, whether we like and agree with it or not, and something all of us should bare in mind when it comes to how to treat our subs.
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  • Profile picture of the author JessUBotNinja
    I think this congruency factor is absolutely on point. To take this even further, make sure you keep a similar tone of voice and style of writing. If you are promoting for someone and using their copy make sure you adapt it to sound like you wrote it or its coming from your voice and your style of writing. Even your part-time followers will catch these differences if you are not careful.
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