11 replies
Hey all, I just started email marketing and building my list. I made a squeeze page, thank you page, and download page. I just bought a solo ad package of 100 clicks which has done about 65 clicks so far. I've gotten 26 subscribers so far. My issue is I'm not sure anyone is opening the welcome email which has the download link... I'm almost positive.

After they opt-in, I send them to my thank you page which tells them the download link will be emailed to them shortly and provide a bonus link to a PPL program I have signed up for. I've gotten about 25 people who have clicked the link to that bonus and about 14 signups. When I check the link stats for my download page, theres only 4 hits (2 of which I think are me). Aweber says that my open percentage for my welcome email is 42%. When I was testing everything out, I would opt-in using my email and open the emails to make sure the link worked and everything was setup how I wanted it. I sent maybe 10 emails or so.

I click the link and it sends me to my DL page no problem (and using the link tracker). The welcome email also wasn't sent to my spam folder and has a 0% spam rating on Aweber. I'm sending from my domain email address and when I was testing the opt-in I was using a gmail account.

If anyone has any clue or ideas of whats going on, I'd appreciate it.
#email #open #rate
  • Profile picture of the author markeeter
    Why don't you try checking your deliverability? I think you should check your domain for errors that you have missed. you can do it initially for free of winning email.

    Maybe your emails are not being sent to the spam folder, but there are other errors or maybe readers aren't spamming them but they're still not really clicking or paying attention.
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  • Profile picture of the author blitz20
    This is why I don't buy solo's. They are mostly freebie seekers that do not take much action. You should try getting traffic though other means.
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    • Profile picture of the author JohnMcCabe
      There are a few things which could be going on.

      1) Measuring open rate is an inexact process to start with. It mostly depends on the browser or email client loading a tracking image. The kink in the hose comes when someone has images turned off, which is still fairly common with email.

      2) Your test messages are landing in your primary inbox because you are opening them and clicking links, etc. You are training the filters in your email client that those messages are important to you. Others may not behave the same, so you have no way of knowing how many people are really seeing your email.

      3) Your own testing may be skewing your stats.

      4) People may be mistaking your "bonus" offer with your download. They follow your PPL offer, sign up, and think that's the end of it and your own followups are spam or simply redundant.
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      • Profile picture of the author jbonline
        I think the answers you have are all valid.
        I encourage you to look closer at your initial email message.
        Is your ad copy focused on them opening up the report only or are you covering a bunch of things.
        The importance of having them click that report seems of utmost importance to you so be sure your entire email has that one and only purpose.
        Even if your entire email simply said:

        Click the FREE Download NOW to receive our FREE offers Immediately.

        If your focus is only on clicking that email and Aweber says 42% of ppl are opening that email your % of ppl clicking on your download will increase dramatically.
        Please reply and let me know how this works!
        Thanks and great success to you!
        Jeff
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        Monetize Your List Immediately
        "List Building 101"
        $7 to 10k in 30 Days .. Start Now
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  • Profile picture of the author mwebby93
    Thanks for all the tips guys. My welcome email is thanking them and providing the download link. I have changed my thanks page to make sure that the line that says "Your download link will be emailed to you shortly" stands out and also added that if they haven't received anything in a couple minutes to check their spam folder.

    Is there a way to track how many emails (of a single follow up email) have been sent/delivered?
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  • Profile picture of the author Matthew Trujillo
    Not everybody that opts in is going to download your gift. What is the percentage of opens you are getting from your first email? You are tracking that correct? A lot of people will sign up and just forget to check their emails or their is a list of other reasons. Just deliver their gift and introduce yourself and move forward.
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  • Profile picture of the author mwebby93
    I almost feel as if I was given bot traffic. I have a 5 email series and my 1st email open rate is around 30% (again I was at least 8 which I shouldve reset) my second is down around 3 and 3rd is about 2. I'm pretty sure those are just mine. I ordered 100 clicks and had 52 opt-ins. My link tracker shows only 7 clicked the download link in the email...
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    • Profile picture of the author markeeter
      Originally Posted by mwebby93 View Post

      I almost feel as if I was given bot traffic. I have a 5 email series and my 1st email open rate is around 30% (again I was at least 8 which I shouldve reset) my second is down around 3 and 3rd is about 2. I'm pretty sure those are just mine. I ordered 100 clicks and had 52 opt-ins. My link tracker shows only 7 clicked the download link in the email...
      I think you need to complain to the company you ordered the clicks from. Demand an explanation. Perhaps they may be able to help you with your problem.
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      Having Email Deliverability issues?
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      Looking for a freemium Social Media Manager?
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  • Profile picture of the author mwebby93
    I'm going to complain. I'm new to email marketing but honestly, out of 52 subscribers only 7 actually downloaded the report? I know not everyone will but I just feel there shouldve been more
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  • Profile picture of the author Vincent Joseph
    As a general rule.. you will get about 3% open rate and a 1% CTR. If you want a high converting list then you want to collect a Buyers List. That's the way to go!
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  • Profile picture of the author kevinmilan2014
    You can use Send Better Email | MailChimp for E-mail marketing.There package gives value for money. Read this : Email Marketing Benchmarks | MailChimp
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    Like to share informations related to web solutions, professionally provide web application development services.
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