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Building two email lists on the same blog?!

by mtmaster
2 replies
Hello everybody,

Just have a question and couldn't find the answer anywhere.

Can i build two separate email lists on the same blog??

This means having two squeeze pages and two kinds of opt-in forms everywhere in the blog.

This actually will help me target the right customer with the right free report and the right products to promote after that.

You may be thinking that if i have to have two email lists then i am targeting "two kinds" of customer and i may need to narrow my niche to target only one of them but the truth is that if i have two lists A and B then
- Customers of list A will NOT find the freebie of list B useful.
- Customers of list B will FIND the freebie of list A useful but it's not the answer for their "immediate need"... May be later will consider it.
- After a series of emails, the two lists will intersect and i can "combine" both the lists and send the same tips and promotions for both of them at the same time.

So this is the case but am not sure if using two email lists will work and how to practically apply this ? Has anyone tried this before? Thanks.
#blog #building #email #email marketing #lists
  • Profile picture of the author Jack Sarlo
    I think you only have to make everything look nice and organized, other than that 2 is not many for a blog - if they see an optin box offering something of quality they subscribe, if there's 2 of them can be even better - so I mean quality of what you offering is primary important.

    Perhaps I won't put them close to each other, they'd look odd - you want to put on top right side (or left), one close to footer.

    Not sure I answered your question well...

    People will optin to whichever offer they get interested in. - I won't put it on a salesletter of course, but on a blog I actually seen it - just make sure design of blog, its overall look stays neat.

    Course if they like you a lot probably a person will optin to both (better for them, and for you).
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  • Profile picture of the author Brent Jones
    The short answer is that it's very common to have more than one listed associated with a website. Nothing strange about that. Usually the follow up queue varies, but the broadcasts are the same for each list.

    If you use a service like Aweber, you can send the same broadcast to multiple lists - if it would be relevant to both lists.

    If anything, it helps to keep your list engaged if users feel what they are receiving was specifically meant for them.

    I have four different lists associated with my blog, for example.

    Would be interesting to track over a period of time which lists gets better open / click through rates. It's almost like you're A/B testing unintentionally. :-)

    Good luck.
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