How to remove inactive subscribers?
How do you guys clean your list of inactive subscribers?
I was going to remove people who haven't opened any emails in the last three months but I am getting a lot of conflicting opinions.
A lot of email service providers have images ticked off as default so even if a subscriber reads your email it won't count as an open.
Is there a better way to know who is an inactive/dead subscriber?
Maybe filtering it by who hasn't clicked a link in three months?
I am curious. Thanks!
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