24 48 or 72hr notice of a sale?
Hi
Just got a question for those that might have had some experience with this.
I am putting together a campaign that will involve a refer contest and a special sale.
I am just setting up the scheduling for the campaign and initially my thought was to give them 72hrs before the refer contest ends and when the product price will increase at the same time.
Is 72hrs an optimal time frame for something like that.. or would it be more effective to give them 48hrs or 24hrs? I get the feeling that those two options maybe a little short.. but at the same time.. it might create urgency to want to act right away where 72hrs might have them think they can 'do it later'.
What has been the experience of the more experienced?
Thanks so much in advance!
Just got a question for those that might have had some experience with this.
I am putting together a campaign that will involve a refer contest and a special sale.
I am just setting up the scheduling for the campaign and initially my thought was to give them 72hrs before the refer contest ends and when the product price will increase at the same time.
Is 72hrs an optimal time frame for something like that.. or would it be more effective to give them 48hrs or 24hrs? I get the feeling that those two options maybe a little short.. but at the same time.. it might create urgency to want to act right away where 72hrs might have them think they can 'do it later'.
What has been the experience of the more experienced?
Thanks so much in advance!
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