How proactive are you in KEEPING your list FRESH?
Email lists decay at the rate of around 22.5 % per year
If you take your list for granted, your list responsiveness will go down the toilet... sooner rather than later.
Obviously, being proactive with your list is crucial.
Besides sending relatively frequent updates packed with REAL VALUE (ie., there's something actionable in the content of your email), what other PROACTIVE steps can you think of to keep your email list FRESH?
If you take your list for granted, your list responsiveness will go down the toilet... sooner rather than later.
Obviously, being proactive with your list is crucial.
Besides sending relatively frequent updates packed with REAL VALUE (ie., there's something actionable in the content of your email), what other PROACTIVE steps can you think of to keep your email list FRESH?
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HonWai -
Thanks
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