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Cold E Mail Subject Line

by Babumonn
8 replies
Hi,

I joined a company as a Business Development Trainee last month. I have been assigned the task of Sending Cold E Mails to prospective clients. I understand that a subject line is very important for Cold E Mails.

For the subject line "Make Your Employees Perform Better"; I have three questions:
  1. Will it be considered SPAM by E Mail filters?
  2. Are there any specific SPAM filter rules?
  3. Does the subject line want to make you open the E Mail?
I know it depends a lot on the person sitting at the other end, but what do you guys think?
#cold #line #mail #subject
  • Profile picture of the author fasteasysuccess
    The quick way to test if spammy, is simply plug into like aweber as a broadcast, save it then go into your send area and check the spam score. As far as the subject line, i would definitely test many other ones...(what's the biggest benefit or reason to open it). If keeping that one for sure, i would simply test adding Still looking to have your employess perform better?

    Basically just adding still looking to and a question mark, but again all about testing (although confident would outpull open rates on other.)

    In the email short, tight, biggest benefit and reason why they should call you verus anyone else.

    No matter what....test...test....test.
    Signature
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    • Profile picture of the author Babumonn
      Originally Posted by winnermarketing View Post

      the subject line is not a very impact sentences (i.g. try with: "Your Employees Perform Better if...")
      but I think it can works.

      For spam problem I write here some advices:

      - don t send mail with your inbox
      - use original subject's words
      - don t use big images
      Hi winnermarketing

      Thank you for the input. I understand your valid points. But I still have a doubt. What is wrong in sending E Mails from my Inbox?

      Originally Posted by fasteasysuccess View Post

      The quick way to test if spammy, is simply plug into like aweber as a broadcast, save it then go into your send area and check the spam score. As far as the subject line, i would definitely test many other ones...(what's the biggest benefit or reason to open it). If keeping that one for sure, i would simply test adding Still looking to have your employess perform better?

      Basically just adding still looking to and a question mark, but again all about testing (although confident would outpull open rates on other.)

      In the email short, tight, biggest benefit and reason why they should call you verus anyone else.

      No matter what....test...test....test.
      Hi fasteasysuccess

      Thank you for your response. Yes. Testing is something we really need to start doing. AWeber looks like a good service, but at the moment I'm not looking to invest in it.

      I came across a lot of Free Spam Score Checkers online. Do you have any experience with them? Are they any good?
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  • Profile picture of the author winnermarketing
    the subject line is not a very impact sentences (i.g. try with: "Your Employees Perform Better if...")
    but I think it can works.

    For spam problem I write here some advices:

    - don t send mail with your inbox
    - use original subject's words
    - don t use big images
    Signature

    Free Guide to Make Money Online [Now!]
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  • Profile picture of the author RWBiggs
    Quite frankly, if you're sending emails to an email list that you don't have a relationship with, that is SPAMMING. Don't do it. If you have someone else sending emails to their list that they have a relationship with, that is NOT SPAMMING. Do it.

    It depends upon how many you are sending in a day from your email address and from your IP address. There is a reason that the emailing services are in operation. That is why they are in business - to send out non spammy emails.


    1. answered above.
    2. there are spam filter rules, that's why I use an autoresponder for bulk email.
    3. The subject line wouldn't make me open the email if I don't know where it came from.

    Anyways, my two cents worth.
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  • Profile picture of the author Katie Watters
    [DELETED]
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    • Profile picture of the author discrat
      This is all moot as you should NOT be cold calling with emails. This is SPAM !
      Plain and simple as that


      - Robert Andrew
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  • Profile picture of the author Babumonn
    Hi all,

    Thank you to everyone. Yes. I agree as well. It is Spamming. And I am against it as well. Time to build a new strategy.

    I am planning on trying out Salesforce.

    P.S: Newbie question. How do I thank users?
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  • Profile picture of the author Babumonn
    Hi,

    There is no thanks button for me. There probably is a minimum number of posts I need to complete before I can use that feature.
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