How The Heck Are Email Lists Even Effective Any More??

by twersk
9 replies
I am confused...and this new section is perfect for people that are confused about email marketing!

Can someone explain to me...a long-time Warrior member...do email addresses from purchased lists work anymore? What am I missing here? If I want to market to business owners, how can I expect them to open mine when they are bombarded daily by dozens of other senders of emails?

Here's the wording of an ad right here on the Warrior Forum: I will provide any kinds of Targeted 500 LinkedIn Email Address. It leads to a Fiverr page and he is only charging $5 for it. Now...can somebody rightly expect any kind of success with this?

I think I may have found half the equation...which is something that is proven to convert. But I have no traffic yet, because that is still a mystery to me. Can I depend on emails to still work before I start investing in it?
#effective #email #heck #lists
  • Profile picture of the author DIABL0
    I have been buying data for 15+ years. However it has all been B2C and not B2B.

    I always start with a small sample and test it, so I can get an idea how long it may take to break-even on the cost. Also, you can use the results to try and negotiate a better deal if needed. This way I don't go spending a bunch of money on poor data.

    If you check out the offline marketing section here, you will find most users just get a scraper and scrape targeted business sites for an address.
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    How to Build LARGE EMAIL LISTS on a Budget and MONETIZE Like a PRO
    20+ Years Exp . . . . . . . . . . . . Email - CPA - PPL
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  • Profile picture of the author Sarevok
    I think the best thing is to develop your own leads.

    "scraping" email addresses might be an effective "hack", but these people aren't going to LIKE you.

    If you want to develop a list long-term of subscribers who respect you, you must generate the leads on your own.

    (I've had people on my list for YEARS, and let me tell you, there's no ROI like having a long-term email subscriber list of people who respect you).

    If you develop your own leads, email marketing is a tremendous way to build rapport, establish yourself as an authority, contact your end users, and yes, make sales.

    Ask yourself if you still send emails to your co-workers and friends, and ask yourself if Amazon, Walmart, Target, Best Buy, the WarriorForum, and every guru on the planet still sends email?

    Those are good questions to ask.

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  • Profile picture of the author kalamata
    You get what you pay for. Every $5 list I bought wasn't worth the $5 I spent on it. If the lists aren't cleaned/verified, you have nothing. Also, if you are purchasing a list to monetize, you're going to want to research CASL/CANSPAM a bit so that you don't get into a legal issue.

    Having said that, the mailing community works like this. When you start producing results, people find you. There's a handful of us mailers out there that are making a living on mailing, and then there are a fair share of fledgling "dreamers".

    I'm not saying that you can't purchase data, I AM saying that you are going to want to make sure that you are buying from a quality seller. If the price seems too low, there's a reason for that.
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  • Profile picture of the author alaakhassa
    The best thing is to build your own mailing list yourself ..
    As small as you can ..
    Just Do It !
    Why?
    • Because your subscribers will KNOW, LIKE & TRUST YOU
    • You will have much much bigger conversions
    • You will establish an evergreen Brand in the market


    What to avoid:
    • Never be looking for a quick buck
    • Never make your emails only promotions

    You should be aware of the concept of "The Emotional Bank"
    call it whatever you want .. just understand the concept of "depositing" and "withdrawing"
    When you send cool content .. you've just deposited 5 credits
    Send another and that's a +5
    Send another and ...

    When you do a promotion .. That's a -5
    another promotional email that's another minus 5 credits from your "Bank"


    Send only promotions and you'll end up with a dead, unresponsive large list.


    So, Make a brand for yourself ..

    Craft your emails yourself or outsource them at iWriter for 8$/1000words
    Take these articles you buy and turn then into content for your list ..
    That can be your Lead Magnet, your content followup ..

    + One more thing:
    Keep your list Healthy & Segmented
    Delete unresponsive leads from time to time
    and ALWAYS Segment your list by interest ..
    That should BOOST YOUR OPEN RATES & CONVERSIONS !

    I hope this was helpful :-)
    If you have any more questions, just ask ;-)
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    • Profile picture of the author twersk
      So...to develop those leads that respect you (as opposed to those who are scraped), is PPC the best way to get them?

      Any other good ways to get email addresses?
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      • Profile picture of the author Lucian Lada
        Originally Posted by twersk View Post

        So...to develop those leads that respect you (as opposed to those who are scraped), is PPC the best way to get them?

        Any other good ways to get email addresses?
        The way you generate traffic to the website where you're asking them to opt in has little to do with the respect they have for you.

        The respect comes in time, after you've proved to them that you're a serious, trustworthy person that is looking for a win-win situation in which you make money, and they improve their lives with the products and services you're selling.
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        • Profile picture of the author twersk
          So in your mind...are you saying it does not matter where the email address comes from...as long as it is legally obtained? See...I am about to attend a webinar this afternoon where the product (web page) is a proven converter when exposed to traffic...and they are going to inform us on traffic methods. I think email lists are going to be covered by them and I am still curious if the right list can work when exposed to this.

          Most on this thread, however, do not seem to like email lists for sale...
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          Over 30 years of Wall Street experience has enabled Phoenix Funding Advisors to develop some of the strongest relationships with 50+ lenders and private investors.

          www.phoenixfundingadvisors.com

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          • Profile picture of the author Lucian Lada
            Originally Posted by twersk View Post

            So in your mind...are you saying it does not matter where the email address comes from...as long as it is legally obtained?
            As far as traffic is concerned, there is quite some difference between sources of traffic. Some convert better than others. For example, many people argue that Facebook traffic isn't great because people who are on Facebook aren't in the mindset of reading and learning. Same with Twitter and other social networks.

            On the other side, article marketing has been praised exactly for this reason: people who read articles are already in the mindset of reading and learning, so they're much more likely to not only opt in on your list, but to also open and read your emails.

            Originally Posted by twersk View Post

            Most on this thread, however, do not seem to like email lists for sale...
            Of course not. You're trying to build some form of relationship with the people on the list, so they begin to trust you and your product recommendations. If you buy their email addresses and send them unsolicited emails, then you won't be off to a good start, would you?

            You need to get email addresses from people who know you and want to hear from you.
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  • Hi Twersk, just we do not read, not even open an unrecognized email same goes with everyone. One different thing I can suggest you, told to me by my email marketing vendor Ariticmail is to add a "sign up" tab on most of your social media posts. These posts reach thousands; and the readers know they are getting in by their choice, even if that is your and their first virtual interaction via your post. This has worked brilliantly for my business.
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