I saw, some people do not know about the Email marketing, specially its tools available in market. So I am shareing here some known tools, its really benefit for you, specially new comers.
Email marketing occurs when a company sends a commercial message to a (group) of people by use of electronic email. Most commonly through advertisements, requests for business, etc, any email communication is known as email marketing if it helps to build customer loyalty, trust in a product or company or brand recognition. Email marketing is an efficient way to stay connected with your clients while also promoting your business.
Here are some Email marketing tools: -
1. Mad Mimi
Mad Mimi integrates with Google Analytics to provide in-depth statistics and click tracking. Get “forward to friend” reports and export them to Excel if you wish. View real-time responses on your social networking activity with regard to email campaigns. Mad Mimi pricing starts from $10 per month basic account for 500 contacts and the pro package costs $42 for 10,000 contacts.
Litmus is a highly versatile tool through which you can use to test and track email. You can test your emails in traditional web-clients and also popular mobile devices like Android, Apple and Windows. Use Litmus for render testing and make sure your creative is optimized for any given device. Litmus comes with a free 7-day trial, while the premium version can be had for $399 a month, $149 for the Plus version, and $79 for the basic version.
3. Mail Chimp
The enhanced tracking option links to your website through Salesforce or Google Analytics. To use “auto-responders”, you must have a paid account – you can automatically trigger specific responses or segment users based on actions they take. After sending out your emails, MailChimp allows you to integrate your social channels to post regular updates on Twitter and Facebook. MailChimp offers free subscription for 2000 subscribers or 12,000 emails per month. For unlimited account, the pricing starts from $10.