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Need Advice From Entrepreneurs With Email Lists of 100+

by zmoor040
8 replies
I'm a freelance writer transitioning into email marketing copywriting. I want to help small to mid-size businesses with their email lists. I've noticed a lot of webmasters only try to sell without providing value, which I think is a mistake.



I know there are a lot of small business owners and web entrepreneurs with email lists here. Before I redesign my website, I want to find out what you guys really need.



I've heard that's it's important to start a niche. So here's mine. I want to write non-promotional emails for busy webmasters, so they can provide more value to their lists.


What do you guys think of niche? Is it viable? Would you pay for something like this? Any advice? The idea is that I'll start here, and maybe move to other areas of email copywriting later.


Thanks for the help.
#100 #advice #email #entrepreneurs #lists
  • Profile picture of the author discrat
    So you want to write email Copy for Webmasters and their list? So they outsource their email Follow Ups/Brcsts to you ??

    If that is what you are getting at then yes. It can be a viable way to make money. One of the big problems I have found in Internet MArketing is people having trouble writing Emails to their List..i.e. what to say, how to say it, promotions etc..


    So a much in demand service


    - Robert Andrew
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  • Profile picture of the author ozki
    List marketers are always looking for writers.
    With that said, make sure you specialize in certain lucrative high ROI niches
    You might get less orders but you'll be making more money than volume-focused writers.
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  • Profile picture of the author webmarke
    Originally Posted by zmoor040 View Post

    I'm a freelance writer transitioning into email marketing copywriting. I want to help small to mid-size businesses with their email lists. I've noticed a lot of webmasters only try to sell without providing value, which I think is a mistake.



    I know there are a lot of small business owners and web entrepreneurs with email lists here. Before I redesign my website, I want to find out what you guys really need.



    I've heard that's it's important to start a niche. So here's mine. I want to write non-promotional emails for busy webmasters, so they can provide more value to their lists.


    What do you guys think of niche? Is it viable? Would you pay for something like this? Any advice? The idea is that I'll start here, and maybe move to other areas of email copywriting later.


    Thanks for the help.
    This actually sounds like a good idea. I try to provide free valuable content to my subscribers 3-4 times a week and a service like this would save me the time of creating or going out and finding such content.

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  • Profile picture of the author Elvis Michael
    It's not a bad idea.
    Up until recently, i hadn't had the time (or the drive) to update my autoresponders with much content. In fact, I hadn't put much effort into emailing in general. Your services would make people in a similar situation very happy.

    Manage their lists either partially or fully (at different prices, of course) and you might have something good going there. Create different packages, even promotional emailing as a premium option.
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  • Profile picture of the author zmoor040
    Thank you to everyone who has responded. You guys have been a big help.

    I'm going to move forward with this idea.
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  • Profile picture of the author topcoder
    I would also think about additional services you can offer your clients. Your business model seems to imply that you will simply write the copy for them and they have to send it out to their customer base.

    I would build upon that and set up your own mail server and do the mailings yourself as an add on service.
    1. Set up PHPList (A free list management and email mailing program)
    2. Set up a mail server (Postfix, Exim, Smatermail, etc) - They all work with PHPList
    3. Get an account with Unlock the Inbox for and do Email Validations of those list, run their or your mail server through the Configuration Tester and do blacklist monitoring for your clients.
    4. Sign them up to the different Feedback loops for email.

    This way you have a package of tools and offer upsell services to enhance your revenue. This will make your package sound like

    1) Email Copy ($$)
    2) Email Validation of current Mailing list ($X per X Emails)
    3) Email scheduling and mailing of promotions ($$ per X Emails)
    4) Email Authentication and Configuration Testing ($$)
    5) Email Feedback loops submission ($$)
    6) Email Public Blacklist Monitoring ($$)

    Doesn't that sound like a more viable path to success??
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    • Profile picture of the author zmoor040
      Hello,

      Thanks for the useful info. This is the direction that I ultimately want to move in. It's actually pretty exciting I can offer all those add-on services eventually.

      I started a mailchimp account last week, but otherwise I'm not too familiar with email software. I have a few questions.

      1) Will a mailserver allow me to send emails to other people's lists using their emails. What kind of validation or information will I have to get from them? What's the price?

      2) Will the PHPList allow me to manage multiple lists? Is there a limit of lists or emails before it stops being free?

      3) How much does Unlock the Inbox cost? How many lists could I validate with a monthly account? This seems like a useful service, but one to add down the line.

      Thanks for the help. You've given me some interesting ideas.
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      • Profile picture of the author agmccall
        Originally Posted by zmoor040 View Post

        Hello,

        Thanks for the useful info. This is the direction that I ultimately want to move in. It's actually pretty exciting I can offer all those add-on services eventually.

        I started a mailchimp account last week, but otherwise I'm not too familiar with email software. I have a few questions.

        1) Will a mailserver allow me to send emails to other people's lists using their emails. What kind of validation or information will I have to get from them? What's the price?

        2) Will the PHPList allow me to manage multiple lists? Is there a limit of lists or emails before it stops being free?

        3) How much does Unlock the Inbox cost? How many lists could I validate with a monthly account? This seems like a useful service, but one to add down the line.

        Thanks for the help. You've given me some interesting ideas.
        Any good marketer will not be handing their list over to you, and with good reason. I would personally just focus on the creation of copy and emails.

        al
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