PPL means Pay Per Lead. You will collect a lead then market place pay you

I have been monetizing purchased email lists/data for over 16 years and PPL offers have been indispensable in converting data to a cash producing asset.

I favor offers that have some form of make, get or save money angle/benefit to them. Free sign-ups and free trials have worked well too. The real key though is the offer needs to have mass appeal, so that any given moment, a decent percentage of the users are likely to be interested.

Even offers that require a purchase can work, but mass appeal must exist as well and/or solves a House is on Fire type problem.

Hey there,

The PPL programs I know that are still active and the owner pays on time are:

-Ed Newman Click Here 0.75 per tier 1 lead 0.75 per tier 1 lead.

-Kevin Fahey The Most Amazing Program Ever! 0.50-1.50 per tier 1 lead.

-James Jordan James Jordan Presents - The CashSuperStar Pay-Per-Lead Program $3.00 per double optin lead.

-Misha Wilson Download Your Free Gift! $1.50 per tier 1 lead.

You can join the Pay Per Lead Facebook group here: https://www.facebook.com/groups/PayPerLeadPrograms/

I'm not a fan of email submits.

I tend to promote PPL offers that pay $20-$60 each. There are verticals that pay much more and much less. However, price alone is not the only factor.

You can have a offer that pays $9 and if it gets double the conversion rate of an offer paying $20, then they will produce close to the same revenue. At the same time you could have an offer that pay $90 or even couple hundred dollars, but if the conversion rate is really low, then it may not even be worth sending.

So you really have to test.

But in general, I have found it EXTREMELY rare that a $1-$2 offer ever works well.