List Segregation - Advice Needed Please!
So on and ff over the last few years I have sold a set of videos I create myself that solve a massively popular problem that a lot of people search for and by a lot I mean millions every month.
Trouble is it is a broad niche and has many questions which all revolve around the same solution. I have been simply selling the one solution as a one off.
However since joining I have read a lot of great advice on this forum and am ready to take my videos to the next step.
I already know what I am doing will convert because the product is tested, and is always in demand, however I am going to do things slightly differently this time and eventually sell the exact same system to people to set up themselves.
I will be setting up a funnel for the first time and capturing people's details then selling the video's in my follow up series. My funnel will go like this...
Lead Magnet - One free video specifically solving one of the micro part of the broad niche. I can have lots of these all targeting a different micro section.Basically I am going to try to capture as many people broad niche wide within each micro niche as I can.
Trip Wire - Mini video series priced reasonably low solving a broader set of problems within the niche.
Full Product - Complete video series with all of the bells and whistles expanding massively on the mini series.
Resale Rights - Complete converting funnel from start to finish for people to plug in and play themselves.
My question is how would I segment the list? Would I move each person to a new list as they move through the funnel or have maybe 3 lists or just 2 lists.
2 lists - Freebie optins and buyers.
3 lists - Freebie optins, buyers and people who want the system?
Thanks for your help in advance.
Kind regards,
Gary
I reached one in every 215 US citizens with a simple Facebook post spending only $42. Click here to see how I did it