- List Niche is
- Email Frequency
- Single opt in / Double Opt in
- Open Rate Per Email
- Unsubscribe Rate Per Email
I'm curious to know what the averages are for everyone so that I know what to expect when marketing to my list. I'm worried about my emails getting marked as spam, even though people know what they are signing up for, after reading the laws about SPAM has got me paranoid that even if a single person marks the email as spam or unsubscribes that it can mean million dollar fines.
What are your thoughts? Is there a better/safer way to reach your customers?