Problem Solved: I Have a Big List But No Sales....

21 replies
So, some other person in this forum posted about how he had a big list but was failing to generate any sales from it.

I've decided to write this post to both help him and anyone else who has this problem.

There's a few reasons why some people have big lists but no sales at all.

1. Bad Lead Source - the place you bought/generated the leads from were bad.

2. Bad Copywriting skills - You might've sent them tons of poorly written sales-pitches which in turned caused them to lose Interest.

3. Too cowardly to E-mail them - if you aren't E-mailing them twice a day, you're a coward and will never make big money from a list.

4. Burnt List - You probably E-mailed them too many offers that the list is now burnt.

5. SPAM - You Probably spammed the shit out of the list and now they don't want to open your E-mails anymore.

6. Email Deliverability - Your E-mails Are Probably not being delivered into their Inbox anymore.

Thanks
Aron
#big #list #problem #sales #solved
  • I've experimented with sending frequency and I'm not always sure more is better. Twice a day is a lot. It's not that you should be afraid of unsubscribes, that's a good thing really to clean your list of uninterested people. It's just that people are so busy that if they get too many emails from you, they start to not pay attention any more. I do this myself and have dozens of folders full of of emails I'll probably never read. I've found that if I have an important promotion, backing off for a while before sending it results in 3 or 4 times more opens than if I'd been sending an email everyday up to that point. But that's just my experience.
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  • Profile picture of the author AronParker
    Frank Kern says "Your list isn't paying as much attention to you as you think they are"

    You need to appear in their inboxes everyday, if not Obscurity will kill you.
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    • Originally Posted by AronParker View Post

      Frank Kern says "Your list isn't paying as much attention to you as you think they are"

      You need to appear in their inboxes everyday, if not Obscurity will kill you.
      Yeah, I mean I've heard similar things from a lot of internet marketers. There's just a lot of variables in practice that require different strategies. For someone who is able to consistently produce extremely high quality engaging content and who has a list of people who subscribed from a blog or something, just because they love this person and want to be up to date on everything they do, then mailing everyday makes sense. But for the average person who is building a list of opportunity seekers using solo ads and ppc and whatnot, those subscribers aren't super interested in what you're doing to begin with, and if you send them half-hearted attempts at value driven content, or marketing messages everyday, they'll just stop paying attention after a while.

      I think quality over quantity makes a big difference for the average marketer. But staying consistent is really important too as people will forget who you are if you don't mail often enough and your spam complaints will go up.

      I guess it just takes testing and seeing how your list responds. Every list is different.
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  • Profile picture of the author aizaku
    Originally Posted by AronParker View Post

    3. Too cowardly to E-mail them - if you aren't E-mailing them twice a day, you're a coward and will never make big money from a list.
    LOL... I dont know why but i really laughed out loud when i read this..

    on a serious note: I agree to an extent.. I notice I can email some niches more than other niches before my open rate drops..

    That being said... you gotta be emailing your list on the regular.

    -Ike Paz
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  • Profile picture of the author AronParker
    Of course,

    It depends a lot on the Traffic Source and The Offer.

    If your list already knows you very well, you don't need to hit them hard as that'll make you look desperate af.

    But if they don't, go get attention.
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  • Profile picture of the author DIABL0
    Frequency is something you really have to test. There is no 100% correct answer.

    You need to find the sweet spot that produces the most revenue, without getting excessive complaints, unsubscribes or having your open rate go in the toilet..
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  • Profile picture of the author shaunybb
    Originally Posted by AronParker View Post






    3. Too cowardly to E-mail them - if you aren't E-mailing them twice a day, you're a coward and will never make big money from a list.






    Aron


    Hey some good points here


    but when I get emailed 3 times a day from a so called guru selling me make 5k a day from paid surveys,


    then I'm pretty sure THEY ARE NOT making money!


    I email my list 3 days apart or a week and I make better income than when I first started and fell into the one a day email thing!
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    • Profile picture of the author George Schwab
      Originally Posted by shaunybb View Post

      Hey some good points here


      but when I get emailed 3 times a day from a so called guru selling me make 5k a day from paid surveys,


      then I'm pretty sure THEY ARE NOT making money!


      I email my list 3 days apart or a week and I make better income than when I first started and fell into the one a day email thing!

      Well yes and no. There is this one guy Frank Salinas, he is a guru of some sort, that mails a lot. But his headlines are that good....instead of unsub I study him.
      He is making money alright, that much i understand so far.

      Then then there is this one crazy company that mails about 8-10 mails! a day.
      They have insane offers, all at 10% cost...they make a ton of money, are they
      selling crap? No, I just tried one of their offers, it does exactly what it is supposed to do

      ... so there you go, there are ALWAYS exceptions to the rule
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      • Profile picture of the author shaunybb
        Originally Posted by George Schwab View Post

        Well yes and no. There is this one guy Frank Salinas, he is a guru of some sort, that mails a lot. But his headlines are that good....instead of unsub I study him.
        He is making money alright, that much i understand so far.

        Then then there is this one crazy company that mails about 8-10 mails! a day.
        They have insane offers, all at 10% cost...they make a ton of money, are they
        selling crap? No, I just tried one of their offers, it does exactly what it is supposed to do

        ... so there you go, there are ALWAYS exceptions to the rule

        Hey well yes of course there is always expectations but most people in the online space don't have the knowledge to:


        • pass spam filters
        • understand that the word free sends the mail right to the spam box
        • They have no clue how to achieve a 80% open rate
        • they don't know email segregation
        • they don't know how to effectively use scarcity fear and logic
        so no most people should not email everyday.....
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  • Profile picture of the author Alexis Gil
    This proves that more does not mean better. The list of customers should be regularly carefully filtered to remove inactive clients.
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  • Profile picture of the author AronParker
    Honestly, I think you guys are missing the root of the issue.

    Grant Cardone emails me four times a day or so and I still keep buying his stuff.

    My other mentor Ace Reddy emails me 3-4 times a day with killer headlines and I still buy his stuff.

    You should honestly learn how to write killer content, killer headlines and give out great value.
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    • Profile picture of the author discrat
      Originally Posted by AronParker View Post

      Honestly, I think you guys are missing the root of the issue.

      Grant Cardone emails me four times a day or so and I still keep buying his stuff.

      My other mentor Ace Reddy emails me 3-4 times a day with killer headlines and I still buy his stuff.

      You should honestly learn how to write killer content, killer headlines and give out great value.
      I agree
      If you have something worthy to say and it can add Value and you can do it 4 times a day...so be it.


      Most cannot do this but there is a certain of people who can email twice a day or more and their Subs love them/

      No one size fits all concerning this question of email frequency


      - Robert Andrew
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  • Profile picture of the author MartinaK
    Hi Aron,

    Can you give advice how to email to your list twice a day and not to spam your list? Is it really possible to have quality content all the time? I would say email quality stuff regularly, chose your period but delivery quality.
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  • Profile picture of the author ramblinman
    Emailing a list 2 or more times a day is only worth it if you have an expiring offer that day and you want them to realise that. Otherwise it feels like spam to me, even if it is always quality content, it is too much that often. I have unsubscribed from quite a few lists that act that way. Once a day at intro week and then every couple of days should be enough.
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  • Profile picture of the author fulfilledlife
    When it comes to email sending frequency there is one rule only. How often and how much your subscribers want to hear from you.

    Put yourself in their shoes, if you were your own subscriber, how often and how much would you want to receive emails.
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  • Profile picture of the author daniel27lt
    One of the best mistakes is sending out to many boring unrelated emails. One of the best things to do is give away lots of free products regularly and once in a while promote something or affiliate something related to what your sending out.

    I think one big mistake is don't send unrelated promotions to what ever your subscribers sign up to. For example your subscriber signed up for a free ebook on email marketing. But your sending out affiliate links on dog products.
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  • Profile picture of the author AronParker
    Most people are hiding behind the cover of "I'm new and I don't know what to do"

    Stop making excuses and learn what to do.

    "Most people don't know what to do", what do you mean?

    Most people don't even know how to build an E-mail list, how do you know?

    Because you learned.

    Stop being a bitch and go learn what most people don't if you want to have a life "most" people only dream about.
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    • Profile picture of the author sendizo
      Originally Posted by AronParker View Post

      Most people are hiding behind the cover of "I'm new and I don't know what to do".
      This is so true. "Not making an excuses" is Problem solving.
      Thank you for the thread Aron.
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  • Profile picture of the author Diskretni
    I couldn't agree more on pretty much everything from the list except about mailing them twice a day,that is too much in my opinion.
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  • Profile picture of the author kIwOk168
    Great stuff here Aron. Thanks for the share. Regarding the delivery frequency. I really don't think there's a hard rule. Similar to Aron's case, I have gurus emailing me 3 times a day and I ignore most of them but I end up buying stuff from them still when the time is right. However, I also have gurus that email me occasionally and I buy their stuff to. The fact of the matter is, there is no hard rule. You can only be sure what works for your list is to test.
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  • Profile picture of the author Zohaib Jahan
    Other points seems to be true to some extent for marketing but will emailing twice in a day not hurt your list? I fear of loosing some sincere visitors you know because some people get annoyed getting daily emails.

    What you say?
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