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How Often To Email

by DURABLEOILCOM
15 replies
How often do you email your list? What are the best days and time slots to email? Which days and times should you avoid? What exactly do you talk about in your emails and titles?
#email
  • Profile picture of the author Catherine Bueno
    Hi there,

    As for me, I send email sales letters 1-2 times a week, usually on Monday and Friday. Depending on your target market and its timezone, it is highly preferable you send emails in the afternoon to early evening, so the probability they will read it is higher because they just got home from work.

    Avoid weekends; usually, people are out having fun during that time or out of town, so they will not mind much anything not related to personal emails. I usually talk about the products I offer, and the discounts they can get when they purchase it from me.
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    • Profile picture of the author Ole Didriksen
      Hi Catherine Bueno,

      Sending out emails 1-2 times a week, Monday to Friday...
      sounds like a good rule.

      Because from some marketers I get emails every day
      and I must say I don't like it that much.

      I get that you need to build the know, like and trust factor...
      and you for that by sending emails with value... that's cool.

      But to open your inbox and see 10 emails from the same
      X marketer is not ok. It's like...

      "where do I start to read? Ahh... delete"


      Best from
      Ole

      Originally Posted by Catherine Bueno View Post

      Hi there,

      As for me, I send email sales letters 1-2 times a week, usually on Monday and Friday. Depending on your target market and its timezone, it is highly preferable you send emails in the afternoon to early evening, so the probability they will read it is higher because they just got home from work.

      Avoid weekends; usually, people are out having fun during that time or out of town, so they will not mind much anything not related to personal emails. I usually talk about the products I offer, and the discounts they can get when they purchase it from me.
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  • Profile picture of the author DIABL0
    I have lists that I send 3 times per week, lists I send 4-5 times per week and other lists that I send multiple times per day.

    Monday-Thursday are probably the best days the bulk of the time.

    If you have opt-in, then best time is probably the same time the user subscribed. Otherwise mornings / afternoons.

    Most of my messages are promotions. But this is because I'm not trying to sell users anything. I generate leads, so a user just needs to fill out a form. So I don't have to try and build trust for that...so I don't send content.
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  • Profile picture of the author Sagar arora
    For me, i email 1 time a week and the day is Sunday. By the way, is sunday the right day to email people.
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  • Profile picture of the author topcoder
    I tend to think Tues/Wed are the best days to mail. On Monday I feel people have a ton of things to do when they start the work week and will not pay as much attention .
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  • Profile picture of the author boond1982
    Hey.

    I make it so.
    First I send everyday 1 mail for 4 days , after that every 3 days.

    Regards.
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  • Profile picture of the author thejurek
    According to me, sending on Monday does not make sense because the mail disappears in many e-mails from the weekend. Speaking from his own experience and what happens to my mailbox on Monday. A lot also depends on the target group the services
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    • Profile picture of the author samfoye
      It is good to send mails twice a week, say Tuesday and Thursday so that the mails don't become nuisance
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  • Profile picture of the author jinmin
    From my personal experience, you need to test to really find out when is the best timing. For example, your best buddy may tell you it's best to send between 7pm - 10pm on weekday but it may or may not true. Test it out yourself for your own list to really find out.

    In general, I find this article from WordStream provide a good insights. Check it out and hopefully it provide a guide for you to fine tune yours. g.luck!

    What's the Best Time to Send Email Newsletters? | WordStream
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  • Profile picture of the author sendizo
    depends on your lists, you need to test to figure soft spot. i personally mail my lists couple times a day, almost everyday.
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  • Profile picture of the author Edwin Torres
    The more frequently you email them the better. I personally email my list 3-5 times a week depending. It's all in the way you do it, and the value you provide to them.
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  • Profile picture of the author MartinaK
    [DELETED]
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    • Profile picture of the author BigFrank
      Banned
      Originally Posted by MartinaK View Post

      It is more about quality than quantity.
      The more anyone emails me their crap, the faster I am likely to unsubscribe from their list. If you email me more than once a week, you are on my crap-list and will soon be gone, forever. Buh-bye!

      Frank
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  • Profile picture of the author George Schwab
    Tuesday to Thursday is most effective, emailing every day: hahaha, it works for some people

    and i will NOT unsubscribe, these guys that do it are usually are the best, every day
    something new - where does all that energy come from?
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  • Profile picture of the author desireedavid
    1. I email my list up to twice a week. I don't want to overload their inbox, as this may lead users to unsubscribe
    2. best days to email for us is tuesday morning, thursday morning, and sunday evening.
    3. we avoid sending out emails on mondays and fridays
    4. i currently have an email campaign for arts and crafts so we have how-to articles, product reviews, special discounts and offers, free patterns, and the like.
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  • Profile picture of the author JohnVianny
    EMAIL EVERY DAY.

    i know it sounds a bit too much, and most of the people dont agree, but as statistical results say, if you email every day, you can only sell more.

    Most of the mail have to be with free content, relationship emails, etc. But people if they are interested in them, will read them.

    People stay on facebook every day, and if you write strong engaging email they will read them as they look at their newsfeed.
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