Email Marketing for CPA's

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My wife runs a successful CPA firm which has plenty of Business Clients. She now desires to add Personal Clients this tax season.

1) Can anyone recommend a good email list supplier?

2) Any opinions on email advertising to a rented/purchased list?

I've read pros and cons on email (unsolicited) advertising but I don't see how else to reach the "masses".

I understand referrals are a much better way, but let's just say we're too old to wait that long!

David
#cpa #email #marketing

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