Was wondering if any of the seasoned IM'ers had any insight into this. While can't share the niche (a specific niche I am trying something with that has been profitable before, created a new site/getting new signups to it) - I have a list I've been doing some tests with (small list, about 400 people, obtained through PPC ads -> opt-in form).
a) I have the 'free' resources/teaching/etc that I give the list. I seem to get a good open rate (about 10%), and depending on the content, a decent clickthrough rate (about 25%).
b) I can e-mail my list 5x/day, and consistently get that open & clickthrough rate. (No unsubscribes). Sometimes I e-mail them with things I find and want to share, some of it is part of the autoresponder series.
BUT... If I ask them to take action towards a purchase - OR - even offer to give the product away for free - OR - even offer to give away free cash just simply for e-mailing me - NOTHING. It is the most peculiar situation. No e-mail response. No forum posts. Nothing.
I don't "believe" I have bots signing up for my list (seems to be USA based IP addresses, from a reputable source), nor do I believe it's bots opening and clicking links in the newsletters...
So I have no idea exactly what is going on... Have you ever experienced that, and/or have any insight as how to get the list to actually respond? (I.e., send an e-mail, make a forum post, etc?)