How much to charge for solo ads?

3 replies
So while my business is almost all offline, I have started branching out to more online things to open new revenue streams, and the newest one I am interested in doing is solo ads.

I have my list segmented, I basically sent out a survey for my subscribers that asked whether or not they would be open to receiving information about new products, methods, and information in my niche (MMO), and the response was overwhelmingly positive.

My issue is that I have NO idea what to charge as my list is kind of "different"; it was created using locally targeted PPC, Local SEO (through my business and through personal sites), and in person seminars I host on a regular basis. All that being said, my subscribers are all 100% USA, and they are all double opt in. Based on a few tests rounds I have estimated that I could send between 1500-1800 TOTAL clicks per day.

I haven't see a whole lot of this on the facebook groups Ive joined or on Udimi, so I don't know what to charge. Someone did recommend $1 per click but that seems kind of high to me.

Any advice or input would be appreciated.

Also please do not PM me asking to buy, I do not want to start selling just yet, but when I do I will open a marketplace thread.

I am just looking for an idea on what to charge.
#ads #charge #solo
  • Since you have no testimonials $1 per click is way too high .

    I would say start lower and get some testimonials before you can think about $1 per click .

    But in promotion do mention that you are charging $xx for few testimonials .

    Prices will go up pretty shortly
    {{ DiscussionBoard.errors[11056570].message }}
    • Profile picture of the author Offlineman027
      Originally Posted by chyanitseospecialist View Post

      Since you have no testimonials $1 per click is way too high .

      I would say start lower and get some testimonials before you can think about $1 per click .

      But in promotion do mention that you are charging for few testimonials .

      Prices will go up pretty shortly
      Okay that is exactly what I was thinking, I was thinking of going down to 40-50 cents per click for the first 10 customers and then increasing the price 10-15 cents every 10 customers.

      thank you!
      {{ DiscussionBoard.errors[11056598].message }}
  • Profile picture of the author Offlineman027
    Also, does anyone think it will be an issue that the clicks will mostly be coming from 3-4 states (states where my offline business is active)? I was planning on making this known in my promotion.
    {{ DiscussionBoard.errors[11056600].message }}

Trending Topics