Good news for us (beginners), MailChimp is offering all its users free access to its existing marketing automation tools. Now we can use automation, which used to be paid.
As of today, any of MailChimp plans, Forever Free, Monthly, Pro, or Pay As You Go, can send personalised automated messages at no extra cost.
Now everybody in the free plan has access to the automation presets on Mailchimp.
Happy automation for everyone.