Frustration With Aweber

by ashL 20 replies
A few weeks ago I realized a webform I created (and kind of forgot about) using aweber had 2K+ optins and about 400 unsubscribes. I don't know if these people were spam bots or whatnot or real people.

Fast forward to last Friday, I stretched my budget and hired a solo ad provider and got roughly 43 optins and only 2 of them opened the first message. The followup messages are all unopened.

WTF?!?

Aweber tells me I need to get people to "whitelist" my email address. Well how the heck do I do that if they aren't even seeing the first message....

So I decided to network on Twitter to get some "authentic" leads/optins. It takes me estimated 2 hours to chat people up and convince them to DM me so I can get their email address so I can manually add them to my followup series.

After going through all these steps, hand holding people, they are still telling me they don't see my messages. I tell them look in their junk/spam folder.....and then I don't hear from them after this.

I don't know if its too many steps for them, or the mention of spam/junk makes me seem less credible, or they literally don't know how to check the junk folder

Should I ditch aWeber or should I just keep trying? Its frustrating to say the least.....
#email marketing #aweber #frustration
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  • Profile picture of the author BradKasten
    Email marketing and list building is a lot trickier than it sounds. I'm not sure what niche you're in but one of the biggest problems with growing your list is not getting your opt-in form in front of very targeted traffic. You only want people on your list that are super into what you'll be emailing them about.

    From my experience leads form solo ads are notoriously bad. That's why they are selling them to you. If they were good leads, like buyer leads, they wouldn't let you touch them.

    I also wouldn't put a persons email address into your autoresponder without them explicitly giving you permission to do so. The first email you send will look suspicious to them and they'll wonder how you got their email. If you were getting their permission then no problem, but it still seems like a very time-consuming way to go.

    Do you have a free offer (lead magnet) you're giving away in exchange for an opt-in? This is the best way to generate leads. Make sure the free offer is something of value that your target market really wants. For the IM niche, an example might be "50 of my most clicked email subject lines".

    Put your lead magnet opt-in form on your homepage, on your facebook fan page, on YouTube, everywhere you can think of to reach your super targeted prospects.

    Facebook ads are one of the best ways to get super targeted leads on your list. But that's another discussion entirely.

    I don't think it's an Aweber problem. I would take a closer look at your overall listbulding strategy.

    Finally, once you've got people on your list you have to email them consistently. Five to Six times a week at least. Make your emails entertaining and valuable. Don't be afraid to pitch your products or affiliate offers, just don't make the email all about the pitch. If you let your list go cold it can be very difficult to revive it.

    I hope this helps and good luck.
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    • Profile picture of the author ashL
      THanks Brad,

      I didn't realize solo ads were such a challenge. I'll look into other methods.

      Yes. I segment the people on Twitter and try to send them to the email followups that are relevant to their needs.

      They give me their email address in Twitter DM

      I don't have a free offer yet (although I do have free bonuses after they buy $7 item) but thats an idea to implement.

      That may be the problem - need to keep engaging the ones I do have regularly

      --->Also, do you think aWeber marked my sender/from email address as spam? Idk if 400 out of 2000 is a large number of unsubscribes but I can't help but think I could have been penalized
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  • Profile picture of the author helisell
    It is not Aweber that is your problem.

    I'm an Aweber user and have been for 15 years.

    Your problem could be for many reasons.

    1. What are they signing up for? Is it useful? Valuable? Different?

    2. How targeted are your subscribers? Is your offer something really attractive to them?

    3. What email address are you 'sending' from? Is it a free one like @gmail @yahoo? This will impact your delivery rates.

    4. Do you use double opt in?

    5. Is your traffic source valid and appropriate for your market/niche?
    I have a music/guitar website and specifically don't want anyone under
    35 on my list.....they never spend money on what I sell. (though they may
    spend on other types of music sites.

    Of course you can't hope for a decent answer on here unless we
    can see your landing page, offer, sign up form
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    • Profile picture of the author ashL
      My from/sender email address is not the free one it’s from my domain. But this is the only thing I can think of - that the ISPs have somehow tagged my email as “spammer” or something.

      I was using single optin. But I decided to test using double optin and still going to junk folder.

      Questions 1,2, and 5 I don’t think I can answers until my messages at least get to the inbox.

      I’ll keep going regardless. I just made a video showing people how to look in their junk folder.

      I think if I can get enough people mark me “not spam” then I will start to get into the inbox.

      I wonder should I try to call them or is a video tutorial sufficient? I feel as though I could have closed at least 2 peeps by now had AWeber delivered my messages to inbox.

      I can show the landing page is
      earnwithash.info/same-day-ecom-profits
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  • Profile picture of the author Kay King
    I’ll keep going regardless.
    You have excellent advice in this thread ...and your decision is to keep doing what you are doing? You are assuming if you can somehow get people to read your email...they will buy. Not necessarily true.

    If you have 400 unsubscribes - those are people who SAW your email and said 'no thanks'. If you can't answer the questions asked by experienced marketers above...you may not be ready to build a list.

    Your landing page is full of promises - fast/easy money in your paypal account in three hours. And that page leads to....an affiliate product on WPlus....with totally different promises...

    How do I know that? I signed up on your landing page to see what you were selling. The message came to my spam folder with an explanation that it's similar to many other 'emails reported for spam'. My guess is your emails - specifically YOUR emails - have been labeled as spam.

    You need to rethink from the getgo - have something in place to offer signups and keep them interested - learn what to expect if using solo ads...start testing different signup pages and add some substance to your offer.

    I know these comments are not complimentary - but you need a wakeup call. I would advise you to stop this 'campaign' and learn more about list building....get your ducks in a row and start over. Without that - I doubt Aweber will allow you to keep an acct for long...just my guess on that one.
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    • Profile picture of the author ashL
      The earlier campaign = I think some of those 2k subscribers (then 400 unsubscribes) were a spam bot entering emails into my webform that I had on single opt-in.

      So when I tried to attempt campaign again weeks later - the one you saw - it appeared, unbeknownst to me, as though I had already been penalized for what could have been a possible issue that was beyond my knowledge/control.

      All these affiliate marketing trainings say to use single opt-in to build list faster. I didn't realize I would get an even slower response than double opt in by using single optin.

      Is it possible to put a captcha on the webform or just use the double-optin?

      I agree my system could use some tweaking and the posters here have provided excellent advice. I wasn't trying to disregard peoples advice, I meant I wasn't going to just quit due to frustration.

      *And you mention - my emails being similar to other emails marked as spam - I think this is 100% true. On both the previous campaign and this recent campaign I used training that instructed me to "copy and paste". That could also be part of the problem if the emails I "copied" are being marked as spam and then I'm using the same ones. Maybe if I go back and edit the messages it might help
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  • Profile picture of the author helisell
    I signed up too and your confirmation email ended up in spam.

    No big deal getting people to check their spam folders BUT they aint
    going to open the email when they see the warning that comes with it.

    I'm not keen on the 'blind offer' on your landing page it looks really really tacky.

    You don't build any relationship with subscribers so you're not putting any value INTO
    the system which is why you're not getting anything OUT of the system.

    Anyone who understands all the 'jargon' you've used about bonuses and Paypal will
    also understand that they can get the product under their own steam using their own affiliate links.

    So big problems here.

    1 A very lightweight landing page with just a 'blind' offer

    2. Your aweber confirmation email is going to spam and marked as dangerous.
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    Making Calls To Sell Something? What are you actually saying?
    Is there any room for improvement? Want to find out?

    Say This Instead

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    • Profile picture of the author ashL
      Thanks for testing helisell,

      Thats one thing I was thinking, Like if i have to tell them "check your spam folder" will they automatically equate me with a "spammer"

      What is a "blind offer"?

      I was intending my target market to be complete newbies who know less than me. I thought using your own affiliate link to purchase offers was a no-no?

      I am building relationships with them on Twitter. I message them (like a human not a snakeoil salesman) and vice versa about 3+ times before I ask for their email/suggest them go to my capture page. In addition, I am also posting training videos on Youtube (then cross posting back to Twitter) which I think they are seeing b/c my views are going up. I am doing hours of work Free (creating/editing videos, networking on Twitter, mixing up my Twitter marketing using 80/20 rule, and willing to coach for free starting out) ....so I believe I am putting in effort and value - it might be on a beginner level but it should count for something.
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  • Profile picture of the author DIABL0
    If I may make a suggestion and this is for all email marketers.

    You ideally want to know the domain makeup of your list(s) and create seed accounts for the domains with the highest percentage of users. Then use the seeds to test your inbox placement of your messages.

    For many, AOL, Hotmail, Gmail, Yahoo and parent domains using the same mx, can makeup as much as 85% or more of their list. So at the very least, you should start with them and any other seed accounts you can set up or acquire.

    If you're hitting the spam folder, you basically need to look at the following...

    Back-end setup: spf, dkim, rdns, etc...
    IP/ domain reputation: any domain / IP that is associated with the mailing.
    Content: everything in the message body, subject line, including your template.

    You then need to test everything and isolate the problem and fix it.

    If you had been doing the above, you could have caught the problem early on and fixed it.
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  • Profile picture of the author Kay King
    Back-end setup: spf, dkim, rdns, etc...
    IP/ domain reputation: any domain / IP that is associated with the mailing.
    Content: everything in the message body, subject line, including your template.
    I agree but I think (here at least) the 'content' should be at the top.
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  • Profile picture of the author ashL
    Update:

    - Aweber customer support (they have been helpful) confirmed that many of those subscribers were the result of a SpamBot - some BS!

    - 2000 "people" deleted and $10 refunded for wasting up storage

    -Diablo also has a good point about the IP/Domain reputation - I'll see about working on that.

    -Also Aweber support suggested to create a custom headline for your "confirm message" if using double opt-in

    -Aweber support also mentioned their forms have automatic captcha but it is based on certain criteria so if a spam bot knows this loophole they can easily get through. The confirmed opt-in is supposed to help so that you don't pay for fake email address (because spam bots never confirm, they stay in pending mode which you won't be charged for, and they get auto deleted after 30 days

    I appreciate the responses here
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  • Profile picture of the author Connann
    PRACTICAL ADVICE:

    go to Glockapps.com and sign up. import their test list and send them an email.

    then check. they will show you how your email perform and give you advice for setting up as an example the DKIM or other parameters in your autoresponder.

    Maybe your server is blacklisted.

    Maybe your headline semms too spammy.

    Use this tool, it's free for the first 10 emails.

    Then follow all the other advices, try to re-write the headline,

    Make Money Sending Emails isnt a get rich scheme, it has a lot of work to implement, but it worth like no other
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    • Profile picture of the author Mike Wagan
      This is very useful, thanks for your advice on Glockapps, I'm building up my list currently as well and these are really good insights in checking the email copy & the server as well.
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    • Profile picture of the author ashL
      Well I'll be d*mned ---- After racking my brain all day trying to figure out what went wrong with these 2 recent campaigns (thanks to the site connann suggested) I discovered

      ++one of the problems was the affiliate URL's in my email followups have been greylisted

      Suggestion: "Your email contains a URL from aweber.com listed in the URIBL greylist. This list contains domains found in Unsolicited Bulk Emails"

      So......Why couldn't aweber tell me this when I got on the phone with them twice this week?

      ++my domain is .info

      Suggestion: "Remove the URLs from .info|.us|.me|.me.uk|.biz domains from the message content"
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      • Profile picture of the author agmccall
        Originally Posted by ashL View Post

        Well I'll be d*mned ---- After racking my brain all day trying to figure out what went wrong with these 2 recent campaigns (thanks to the site connann suggested) I discovered

        ++one of the problems was the affiliate URL's in my email followups have been greylisted

        Suggestion: "Your email contains a URL from aweber.com listed in the URIBL greylist. This list contains domains found in Unsolicited Bulk Emails"

        So......Why couldn't aweber tell me this when I got on the phone with them twice this week?

        ++my domain is .info

        Suggestion: "Remove the URLs from .info|.us|.me|.me.uk|.biz domains from the message content"
        a good reason to use a plugin like pretty links

        al
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        Making money is art and working is art and good business is the best art. ~Andy Warhol~

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        • Profile picture of the author ashL
          Yes. I have pretty links. I didn't know I needed to use it inside aweber but I'll test it out and see how it works there. Thanks Al.
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          • Profile picture of the author DIABL0
            Originally Posted by ashL View Post

            Yes. I have pretty links. I didn't know I needed to use it inside aweber but I'll test it out and see how it works there. Thanks Al.
            I don't use pretty links, but I assume the point amgccall is making is that you could use it to redirect affiliate links.

            You should always redirect your links instead of putting directly in the message.

            The reason Aweber didn't tell you about the affiliate link problem you were having is that it's not their job to test your links.
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            How to Build HUGE EMAIL LISTS on a BUDGET and MONETIZE Like a PRO
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            • Profile picture of the author ashL
              I agree Diablo,
              It wasn't an affiliate link per say but a bonus page link (created by commission gorrilla). I thought since it wasn't a straight up aff. link it would be good but apparently not.

              Actually aweber support was very helpful and tested the links/optins from one of my campaigns (I guess they had to to see if it was the result of a spam bot).

              If I asked them "why are all my messages going straight to spam" I don't expect them to go all out and waste more than 10 min but I would like them to say "hey refer to xyz article where we outline common problems - where it explains reasons such as using trusted domain/links inside messages". idk.

              He also did say something to the effect of they can't tell you everything you are doing wrong in the event you are a real spammer calling them and trying to find out info to circumvent the system.
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  • Profile picture of the author dragoshs
    read some reviews about brand from this area. maybe you're playing on the wrong field
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  • Profile picture of the author posinfo1
    I think that getting your emails delivered is key.

    It is a common theme in threads on this forum of marketers having problems with deliverablity. If someone receives an email from you and it comes as a "surprise" they are likely to flag it as spam.

    I think that you need to have a really high quality free product that subscribers will get real value from. If it is rehashed rubbish they will expect more of the same and not want to receive anything else from you.
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